Senior Sales Account Executive

Senior Sales Account Executive

Are you in search of a workplace that thrives on community connections through advertising? If so, we'd love to have you join our sales team! Our Lamar office in Springfield, Illinois is now hiring a new Sales Account Executive (salary + commission) to help us bring innovative outdoor advertising campaigns to life for brands in Springfield, IL and the surrounding areas. We need someone who understands the connection between marketing and sales and genuinely gets excited with each and every sale - big or small!

Rated #1 Sales team for 2025 on Comparably, our Sales Account Executives are the connection between Lamar and the communities we serve. Our AE's meet and exceed sales objectives in their assigned territory by using professional sales techniques to develop long-term advertising relationships that grow not only Lamar advertising sales, but also our relationships in our communities. Lamar is a certified Great Place to Work, with 86% of employees in agreement. Lamar Advertising has also been named as a "Best Company to Work For" in U.S. News & World Report's annual ranking.

What you can expect from us:

• A Monday - Friday, 8:00 am - 5:00 pm work schedule with a combination of time spent in-office and selling in the field
• First-year earning potential of $65,000 - $85,000 including commissions, dependent on experience and selling ability
• 120 hours of paid time off (PTO) that increases with tenure
• 12 paid company holidays including Presidents Day and Juneteenth
• A comprehensive 6-week training program
• Career advancement opportunities
• Ongoing professional development and internal leadership programs to maximize your career potential
• Multiple medical plan options and health savings account
• Hospital, Critical Illness, and Accident coverage
• Short and long-term disability and paid parental leave
• Dental and vision insurance
• 401K plan with company match
• Up to $1,200 value in employer-paid HSA contributions and cash rewards for engaging in our wellness program
• A people-first culture that invests in connection, community involvement, and transparency around employee feedback

What we are looking for in YOU:

• Ability to cold call businesses both over the phone and in person
• Ability to make oral presentations to provide information or explain policies and procedures
• Skill in speaking with persons of various social, cultural, economic, and educational backgrounds
• Working knowledge of personal computers, including Microsoft Office Suite on Surface Pros
• Ability to adapt to new technology
• Ability to explain the outdoor advertising business to customers and account executives from installation and product standpoints
• Skill in writing grammatically correct routine business correspondence
• Ability to perform effectively under fluctuating workloads
• Skill in selling or promoting outdoor advertisements
• Skill in establishing rapport and gaining the trust of others
• Ability to establish and maintain cooperative working relationships
• Ability to meet a sales quota
• Working knowledge of general sales techniques
• Ability to be intrinsically motivated to succeed and withstand rejection
• Skill in working independently and following through on assignments with minimal direction

Education and experience:

• High School Diploma or Equivalent
• Current and Valid Driver's License
• College Degree Preferred
• 10+ years of sales experience required, preferably in outdoor advertising
• CRM experience preferred
• Or equivalent combination of education and experience

Please note: Upon submitting your application, you will be asked to complete an 8-15 minute personality assessment. This assessment compares your professional soft skills to the skills required for success in this role. Please answer honestly; this is not a test! Not completing this assessment could result in disqualification from consideration for this position.

Candidates with a disability in need of an accommodation to fulfill our application requirements should email recruiting@lamar.com.

A day in the life:

Major Activities:

• Meet and exceed sales targets and monitor personal sales data and reports
• Target businesses within the assigned territory/account list and visit each established Lamar client and our competitors' clients within the specified time frame
• Identify potential growth areas, open new accounts and increase Lamar's market share by selling all products – Posters, Bulletins, and Transit (where applicable)
• Become proficient in the use of Lamar computer tools to locate Co-op prospects, follow up on Hot Leads, prepare proposals, and research
• Prepare written presentations, reports and proposals
• Become an active team member of Lamar and the advertising community
• Develop presentation skills utilizing computer tools and present to clients on a regular basis
• Maintain accounts receivable
• Continually develop new product knowledge and acquire better selling skills
• Keep abreast of competition – particularly newspaper, radio, TV, cable, and online advertising
• Actively participate in sales meetings, regional meetings, seminars and trade shows

Self-Organization:

• Create and maintain daily, weekly, and monthly sales plan a month in advance
• Maintain the appearance of a professional salesperson
• Use sales tools and complete daily planner/sales program after each call and at the end of the day
• Maintain organized up-to-date records of clients and sales activity

Time Management:

• Minimize travel time and maximize time in the field with clients
• Travel overnight when necessary
• Use the Lamar Sales Support Center and the Multi-Market Coordinators to sell multi-Lamar markets
• Cluster accounts to work them geographically and manage your time effectively

Administrative:

• Maintain client profiles and be prepared to submit daily planners/call reports, sales plans, forecasts and expense reports on a timely basis
• Follow up on all client production orders and ensure campaigns begin and end as the client requested. If any problems arise, AE will communicate immediately with the client and manager to find a solution
• Agree to check lights etc. on a regular basis when called upon
• Operate within your expense budget

Physical Demands and Work Environment:

• The primary work environment for this position is an office.
• The physical demands for this position include light lifting, seeing (with a focus on reading, color distinction, acuity, depth perception, and peripheral vision), sitting less than 50% of the time, standing, talking, turning, and walking.
• Nights spent away from home traveling are less than 10%.

Founded in 1902, Lamar Advertising Company is one of the largest outdoor advertising companies in the world. With over 360,000 displays across the United States and Canada, Lamar is dedicated to helping both local businesses and national brands reach broad audiences every day.

We provide ad space through:

• Billboards
• Interstate logos
• Handpainted murals
• Transportation and airports
• The largest network of digital billboards in the United States

We live by the Golden Rule, and we operate with honesty and integrity in every aspect of our business. We are open with our employees, transparent with our customers, and loyal to the communities in which we serve. While Lamar is a large company, each office has its own culture and family atmosphere, making employees feel connected both locally and nationally.

We are committed to sustainable and environmentally friendly business practices and use a number of innovative strategies to reduce our environmental impact. Please click here to learn more about Lamar's green initiatives

Lamar is an EEO/AA employer including Individuals with Disabilities, Protected Veterans, and any other State or Federally protected characteristic. Please note: Lamar Advertising does not sponsor or take over sponsorship of a work visa. Only candidates with U.S. work authorization not requiring sponsorship will be considered for employment.

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