Strategic Market Development Professional
At Johnson & Johnson, we believe health is everything. Our strength in healthcare innovation empowers us to build a world where complex diseases are prevented, treated, and cured, where treatments are smarter and less invasive, and solutions are personal. Through our expertise in Innovative Medicine and MedTech, we are uniquely positioned to innovate across the full spectrum of healthcare solutions today to deliver the breakthroughs of tomorrow, and profoundly impact health for humanity.
Job Function: Marketing
Job Sub Function: Product Management
Job Category: Professional
All Job Posting Locations: Shanghai, China, Singapore, Singapore
Job Description:
Strategic Market Development
- Leverage insights from the Chinese EP market to inform regional strategies and identify growth opportunities.
- Analyze market trends, competitive landscape, and customer needs to shape regional marketing plans.
- Partner with global strategic marketing to align regional initiatives with global priorities.
Product Launch & Commercial Readiness
- Lead regional launch planning and execution for new hardware and software products.
- Ensure commercial readiness by coordinating product training, forecasting, and launch timelines.
- Champion the Launch Excellence framework to drive successful NPIs across APAC.
Customer Engagement & Education
- Build and maintain relationships with KOLs and clinical stakeholders across APAC.
- Support external engagement activities including symposia, workshops, and advisory boards.
- Collaborate with education teams to deliver high-impact internal and external training programs.
Cross-Functional Collaboration
- Work closely with country marketing and sales teams to localize and implement regional strategies.
- Align with regulatory, finance, medical affairs, and supply chain teams to ensure seamless execution.
- Facilitate knowledge sharing and best practice adoption across markets.
Competitive Intelligence & Portfolio Management
- Monitor and report on competitor activities and market dynamics.
- Provide input into portfolio optimization and lifecycle management strategies.