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Marketing Manager, LATAM & Spain

Lead regional marketing expansion and AI integration in LATAM and Spain
Riga, Latvia
Senior
1 week ago
Jeff App

Jeff App

A fintech platform specializing in facilitating personal loans and financial services in emerging markets through a mobile app.

Marketing Manager, LATAM & Spain

Over2 billion people in Emerging Markets lack traditional financial data, and as a result are financially underserved. Jeff is a financial technology startup that addresses this issue. We build financial product comparison marketplaces that help consumers and financial service providers connect and increase odds of cooperation through digital footprint-enabled data science and machine learning models. Our goal is to unlock financial services for the underbanked, with a clear focus on emerging economies that will drive the global economy in decades to come. Since 2020, our business has expanded to 6 countries, surpassed 10 million visits every month to our brands and reached profitability. Jeff has been recognized as a top growth fintech by Financial Times, Statista, Deloitte, Sifted and others. As we continue our growth and expansion, unlocking new markets and products, as well as introducing AI as a central product pillar, we are looking for great people to fortify our team further. Join our team as Marketing Manager for LATAM and Spain and play a significant role scaling our business in the region.

We are open-minded with regards to location but expect this role will involve time spent both in target markets, as well as in our HQ in Riga, Latvia on a regular basis.

You will:

  • Oversee and manage all marketing related activities across Latin America and Spain
  • Drive user growth rate
  • Lead efforts towards improving our LTV/CAC
  • Orchestrate actions to boost retention and funnel KPIs
  • Be on a constant lookout for new growth avenues: channels, synergies, growth-hacks & more
  • Coordinate efforts with colleagues in Performance, Lifecycle, SEO and design teams
  • Closely cooperate with Data team, driving improvements via sophisticated data-centric tools and projects
  • Be on top of all things brand, customer opinion and PR improvements
  • Play increasingly important role with regards to scaling regional marketing team over time
  • Take a big part in more deeply embedding AI in all things marketing: content, analytics, automations & more

You have:

  • 5+ years of hands-on experience in digital marketing
  • Strong and demonstrated background in digital marketing, with clear distinction in select sub-areas of it
  • Past experience with affiliate marketing or mobile app marketing at an advanced level is a clear advantage
  • Prior experience in financial services, marketplace business or large-scale consumer tech companies
  • Excellent English. Knowledge of Spanish or Portuguese is a strong advantage
  • Demonstrated ability of being a self-starter that thrives in dynamic, cross-market environment
  • Extreme level of ownership
  • Ability to fly high & fly low: zoom out and recalibrate the big picture, and then dive in and lead execution by example, repetitively and regularly
  • Excellent communication skills, both written and verbal

What's in it for you?

  • Equipment of your preference
  • Knowledgeable, driven and truly experienced team
  • Vacation policy that fully covers annual leave and National holidays in line with your residence country's standards
  • Team building events, both online and offline
  • Competitive salary, as well as opportunity to earn more via good performance (cash or stock - you chose!)
  • Early-stage startup hunger and ambition combined with stability, as we have reached profitability
  • High energy - as a growing startup, no day is the same
  • Unlimited growth - as the company grows, you grow with us!

Our Values:

  • Walk the talk: We not only understand what to do but are able to execute it
  • Integrity: We are reliable, trustworthy, and accountable professionals who respect each other
  • 10x Mentality: We tackle massive markets with bold ambition and solutions
  • Action over perfection: We make informed decisions quickly and iterate as we go
  • Always be solving, always be building: We are problem solvers, not just problem finders
  • Own it: We take full responsibility for our work and ensure everything possible is done to deliver outcomes

Ready to change the way how people in the Emerging World obtain financial services?

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Marketing Manager, LATAM & Spain
Riga, Latvia
Marketing
About Jeff App
A fintech platform specializing in facilitating personal loans and financial services in emerging markets through a mobile app.