Sales Development Representative - Remote Eligible

Sales Development Representative

As an SDR at JBH, you'll play a crucial role in building and qualifying the outbound sales pipeline across both SEO and Digital PR services. You'll take ownership of prospecting, outreach, and qualification at the top of the funnel, creating opportunities for the senior leadership team to close. You won't be expected to close deals, but you'll be rewarded for opportunities that convert into closed business. This is a great opportunity for an ambitious SDR who wants responsibility, structure, and the chance to grow into a Business Development role in a fast-paced, high-performing agency.

Key Responsibilities

Research and build prospect lists based on JBH’s Ideal Client Profile (ICP), targeting decision-makers in key sectors.

Execute outbound campaigns (email, LinkedIn, calls) designed to create curiosity and interest in JBH’s services.

Qualify leads through initial conversations, ensuring prospects meet budget, authority, need, and timing (BANT) criteria before handover.

Book and coordinate introductory calls between prospects and JBH’s senior team.

Optimise outreach efforts by testing subject lines, refining messaging, and tracking open/reply rates.

Maintain CRM discipline (HubSpot) — updating all prospect activity, engagement, and pipeline status.

Report weekly on outreach activity, KPIs, and lead quality.

Collaborate with senior leadership to refine ICPs, positioning, and sector-specific messaging.

Skills, Knowledge and Expertise

Proven experience in outbound sales, lead generation, or business development (B2B environment essential; agency or SaaS background preferred).

Strong written and verbal communication skills, with confidence in cold outreach and follow-up.

Experience working with CRM platforms (HubSpot preferred) and sales engagement tools (e.g., LinkedIn Sales Navigator).

Highly proactive, self-motivated, and target-driven, with a structured approach to workload management.

Ability to test, analyse, and refine outreach approaches to improve conversion rates.

Roles such as recruitment, resourcing, or talent acquisition often provide highly transferable skills and are encouraged to apply.

Bonus: Prior experience selling marketing, SEO, or PR services.

Benefits

25 days holiday plus bank holidays.

Half-day Fridays – start your weekend early!

Enhanced maternity and paternity leave.

Birthday off, plus extra wellbeing perks.

MacBook, pension scheme, and Bike2Work scheme.

Fully serviced workspace in the heart of Ancoats, Manchester. (This role can be remote UK or Manchester based hybrid working)

Career development with a clear progression pathway into Business Development.

About JBH

Voted 'PR Agency of the Year 2022' JBH delivers outstanding PR, SEO and commercial results for B2B and B2C brands around the world. We support PR, SEO and wider marketing teams for brands all over the world, through the planning, production and promotion of compelling PR campaigns that secure relevant, high-authority coverage and links that, when combined with effective on-page and technical SEO strategies, have been proven to boost organic visibility. JBH works with consumer brands, specialising in delivering PR campaigns for healthcare and beauty, personal finance, food & drinks, property, and interiors. We’re proud to work with some huge national & international brands.