Product Marketing Associate

Product Marketing Associate, Video

In the role as Product Marketing Associate, Video, you will contribute to our purpose of bringing people closer here at Jabra, a part of GN. You will help shape the Jabra video portfolio, contributing to the development of compelling, insight-driven value propositions and the creation of exciting and differentiated product stories & messaging. You will work on all marketing aspects of new video product introductions, working closely with the product marketing team on building the proposition, right through to cementing the plans to bring solutions to market with impact.

The team you will be part of: In this role, you'll sit as part of the Global Proposition & Product Marketing team, working alongside other product marketing specialists responsible for headsets, software & services, and more. Crucially, you'll serve on the team that is the bridge between the product organization, the marketing function, and the teams in the regions.

Passionate about products, unashamed customer-geeks. Whether that's putting our end-users and IT decision makers at the heart of our value propositions, or crafting sell-in decks to inspire both internal and external customers, the team is responsive, supportive of each other & results-driven.

The role will be based in Ballerup, Denmark, but report into the Head of Video Marketing, Global Proposition & Product Marketing, who sits in North America.

Your contribution is appreciated, and you will:

• Assist in the coordination of marketing launch plans for all NPI, interacting with colleagues from Market Insights, our in-house creative team, digital marketing, PR, and others.
• Support the development of enablement / training material (for internal and external audiences), plus compelling, high-impact sell-in content for customers.
• Act as a bridge within the product marketing function that interfaces with the Jabra brand, creative, digital, and PR/Communications teams.
• Work closely with the Head of Video Product Marketing and the Video Technical Product Marketing Manager to ensure consistency of all product messaging and value propositions.
• Monitor sales performance and customer engagement to help optimize marketing and messaging strategies.
• Collaborate on the value proposition for all new Jabra Panacast video launches, working with Product Management to deliver the brief to marketing.
• Manage product marketing content across platforms, ensuring new materials are posted timely and accurately.
• Support in-market video product/solutions, working hand-in-hand with the regions to shape initiatives that will accelerate sales.

To succeed in the role, we imagine that you:

• Have product marketing or relevant marketing experience of 2-4 years.
• Possess a creative mindset and a keen interest in developing compelling narratives and bringing them to life through visual mediums like eLearning and PowerPoint.
• Are ready to take the next step in your product marketing career and are a customer geek.
• Are curious about the WHY, and the WHO, including the ability to re-evaluate existing beliefs and uncover insights that lead to compelling propositions.
• Are a self-starter, someone who can launch into tasks quickly, and see tasks to resolution.
• Perceive yourself as capable of adjusting to new circumstances while maintaining focus on priorities in an evolving context.
• Can accommodate occasional international travel, based on business needs.
• Knowledge of unified communication or video collaboration devices is a plus, but not a requirement.

At GN, we pride ourselves on encouraging flexible working whenever possible. We trust our people to get the job done, to know when in-person collaboration is better than hybrid, and to be present when it's needed most.

We encourage you to apply even if you don't match all the above-mentioned skills. We highly value a mindset, motivation, and energy that aligns with our core values, to not only ensure growth for you, but for your team and the wider GN organization as well.

How to apply? Use the 'APPLY' link no later than November 9th. Applications are assessed continuously, so don't wait to send yours!

We are committed to an inclusive recruitment process. All applicants will receive equal consideration for employment. As such, we encourage you to submit your CV without a photo to ensure an equal and fair application process. Should you have any specific requirements for the interview please let the hiring manager know upon accepting invitation to interview.

Join us in bringing people closer. GN brings people closer through our leading intelligent hearing, audio, video, and gaming solutions. Inspired by people and motivated by innovation, we deliver technology that enhances the senses of hearing and sight. We enable people with hearing loss to overcome real-life challenges, improve communication and collaboration for businesses, and provide great experiences for audio and gaming enthusiasts.

We hope you will join us on this journey and look forward to receiving your application.