Senior Marketing Manager, Northern Europe

Senior Marketing Manager, Northern Europe

We are Insider, the world's first Integrated Growth Management Platform that is loved by marketers crafting experiences for the world's most renowned enterprise brands. We help enterprise brands connect customer data across channels, predict future behaviour with AI and individualise experiences.

We are expanding our Marketing nation across 25 countries and we are currently looking for our Senior Marketing Manager, Northern Europe. If you are a self-starter who has a passion for B2B Marketing and if you are interested in building up the market presence of a unicorn SaaS company in the biggest market in the world, if you are up for the challenge of your lifetime, this is probably the role for you. Come and join our dynamic Marketing team to create your own playground and take our Northern Europe (United Kingdom, Benelux, Nordics) marketing strategy to the next level.

So we asked our VPs of Marketing, Regional Marketing Managers, Country Managers, and Sales Teams to tell us what they would expect from our Senior Marketing Manager, Northern Europe and this is what they told us:

Day in and day out of a Senior Marketing Manager, Northern Europe at Insider:

• Builds and owns the marketing strategy and execution for UK, Benelux & Nordics, working closely with the global marketing team, your local team of marketing specialists, and the local sales team, to increase awareness, drive engagement, generate leads, and support conversion rates
• Manages all local marketing activities: demand generation, ABM, events, customer marketing, web, content, and PR
• Owns the event marketing program calendars, organising both Insiders events and industry events, managing all aspects of the projects from speakers recruitment to logistics
• Creates locally relevant assets to aid with sales and campaigns - case studies, whitepapers, guides
• Works closely with sales to measure program performance and lead quality

We want you to join us while we are taking a step into the future if you have:

• A Master's Degree in Business, Marketing or a related field
• +5 years of previous experience in B2B marketing, ideally for a SaaS business
• Solid leadership skills with experience in building and managing teams.
• Good knowledge of digital space
• Experience using marketing automation and CRM tools (e.g. Hubspot, Marketo, Eloqua, Pardot, Salesforce)
• Strong oral and written communication skills with the ability to create and pitch compelling marketing materials strong creative problem-solving skills
• Extraordinary attention to detail
• Excellent event planning and execution skills
• The ability to maintain a positive attitude

We provide equal opportunity in a zero-discrimination workplace and not just welcome but also embrace everyone without regard to sex, race, color, nationality, religion, gender identity, sexual orientation, disability status, citizenship, or marital status.