Delegate Sales Manager

Delegate Sales Manager

Informa Festivals marks an exciting new chapter in B2B events, bringing some of the world's most influential creative, technology, and business festivals together. We're combining prestigious events like Cannes Lions, Black Hat, Money20/20, GDC, and London Tech Week with cutting-edge marketing intelligence platforms and advisory services to deliver unmissable experiences and insights.

Our festival-led approach reimagines traditional B2B events, creating powerful, immersive experiences that drive innovation and industry advancement. Building on decades of expertise and powered by Informa's international reach, we're shaping the next generation of business festivals.

We're part of Informa, a global business with a network of trusted brands in specialist markets across more than 30 countries, and a member of the FTSE 100 who are #3 in Glassdoor's Best Places to Work 2025 UK list.

Job Description

This role is based in our 5 Howick Place office.

Are you ready to shape the future of marketing education while driving growth in the learning industry? Join LIONS Learning as a Delegate Sales Manager and take the lead in expanding our global footprint. This is your opportunity to build meaningful partnerships with brands across diverse sectors and contribute to the success of our renowned programs, including the CMO Accelerator and Effie Bootcamp.

Why Join Us?

At LIONS Learning, we're passionate about empowering marketing professionals through cutting-edge educational programs. As a Delegate Sales Manager, you'll play a pivotal role in driving revenue growth, building lasting client relationships, and influencing the strategic direction of our global initiatives.

Key Responsibilities

Revenue Generation & Growth:

• Develop and maintain a strong pipeline of brand and agency opportunities for on-campus programs at the Cannes Lions Festival of Creativity (e.g., Brand Academy, CMO Accelerator).
• Lead the commercial expansion of the CMO Accelerator program into new geographical markets.
• Support the commercial strategy for the Effie Bootcamp programs.
• Prospect and qualify new leads across multiple industries and sectors.
• Present innovative on-campus courses to marketing specialists.
• Achieve monthly revenue targets and contribute to the overall growth strategy.
• Expand the customer base within targeted sectors.

Client Relationship Management:

• Build and nurture strong relationships with a diverse portfolio of clients.
• Deliver exceptional service to enhance client loyalty and reduce churn.
• Drive repeat business and foster long-term partnerships.

Strategic Planning & Analysis:

• Provide accurate forecasting of prospects and opportunities.
• Analyze market trends and customer feedback to inform strategic decisions.
• Develop and execute strategies to drive revenue growth and profitability.
• Identify and strategize new business opportunities across different sectors.

Stakeholder Engagement:

• Cultivate relationships with internal and external stakeholders.
• Present to senior management and industry experts from various backgrounds.
• Collaborate effectively across global time zones.
• Align goals with diverse teams to drive collective success.

Qualifications

Experience & Background:

• Proven track record of achieving sales targets, ideally in a delegate sales role.
• Experience in consultative selling with a solution-focused approach.
• Skilled in presenting to senior management and business leaders.
• Understanding of what makes educational content valuable for diverse learners.
• Excellent negotiation and deal-closing capabilities.
• Strong analytical thinking and data interpretation skills.
• Exceptional relationship-building skills across diverse markets.

Why You'll Love Working With Us

At LIONS Learning, we believe in creating impactful educational experiences that empower marketing professionals to thrive. You'll be part of a dynamic team that values innovation, collaboration, and growth. With opportunities to work on globally recognized programs and engage with industry leaders, this role offers a unique chance to make a lasting impact in the learning industry.

Apply Now

Ready to take the next step in your career? Join us as a Delegate Sales Manager and help shape the future of marketing education.