Sales Development Representative - Remote Eligible

Sales And Customer Relationship Management

Responsibilities:

Sales And Customer Relationship Management (70%)

• Engage promptly and professionally with prospective families who inquire about Indigo programs, initiating meaningful conversations that uncover the student's academic background, goals, and fit for research.
• Conduct structured screening calls that assess the lead's readiness, motivation, and timeline, while tactfully probing for potential barriers to enrollment.
• Apply a rigorous qualification framework to prioritize leads that demonstrate high intent and alignment with Indigo's value proposition.
• Serve as the critical gatekeeper for the sales pipeline—ensuring that only well-qualified leads are passed to Academic advisors, enabling higher close rates and better customer experiences.

CRM Management (20%)

• Maintain impeccable Salesforce hygiene, ensuring every lead has up-to-date notes, clear tags, accurate stage status, and documented next steps.
• Proactively manage your lead pool by following up with unresponsive prospects, re-engaging cold leads, and executing timely outreach aligned with marketing campaigns.
• Collaborate with sales leadership to identify drop-off points in the funnel and suggest process improvements that drive conversion.
• Uphold data integrity and reporting standards, enabling the broader team to make smart, data-informed decisions about marketing and sales strategy.

Collaboration (10%)

• Partner with senior sales representatives to ensure seamless handoffs and continuity in the customer journey—from first call through to close.
• Serve as a key voice of the customer by capturing insights from your conversations and sharing trends with product, marketing, and sales leadership.
• Support follow-up from webinars, events, or marketing initiatives—contributing to multi-touch engagement strategies that increase conversion across the funnel.

Expectations:

• 1–3 years of experience in sales, admissions, or a customer-facing role
• Strong communication skills—both verbal and written
• Detail-oriented with a high bar for data hygiene
• Familiarity with Salesforce or other CRMs is a plus
• Passion for education and belief in Indigo's mission to democratize access to research opportunities

About Indigo Research: