Account Manager, Sport 24

Advertising And Distribution Client Manager

IMG is a leading global sports marketing agency, specializing in media rights management and sales, multi-channel content production and distribution, brand partnerships, strategic consulting, digital services, and events management. It powers growth of revenues, fanbases and IP for more than 200 federations, associations, events, and teams.

Key Responsibilities And Accountabilities

Advertising Clients:

• Maintain key client reporting (campaign specific), inclusive of broadcast transmission reports for Rights Holders and broadcast distribution tracking.
• Co-ordinate, manage and communicate advertising content rotations, and ad inventory management.
• Work in tandem with channel operations and scheduling team regarding campaign creative delivery, campaign targets and monthly channel viewership data.
• Ensure on timely delivery of campaign POP (proof of play) management.
• Be the day-to-day point of contact for all advertising clients (agency and brand direct).
• Responsible for all client contracting/invoice management - working in tandem with Finance and Legal
• Responsible for ensuring all sales & pipeline lead information is up to date across internal CRM systems – working in tandem with commercial team and central IMG Global Partnerships Sales Operation team
• Provide ongoing pipeline analysis to lead Commercial team when requested
• Work with relevant Sport 24 teams to compile campaign & commercial decks for advertising clients.

Distribution Clients:

• Gather and consolidate passenger viewership & content performance data from airlines, cruise lines & Original Equipment Manufacturers.
• Manage and maintain data insights dashboard to inform decisions for Operations, Brand Partnerships, Commercial & Marketing teams.
• Compile monthly partner reports on performance of Sport 24 & Sport 24 Extra.
• Through close relationships and regular contact with partners, gather intel relating to the IFE market and provide valuable partner insights to help inform commercial strategy.
• Be the first point of contact with broadcast partners (airlines & cruise lines) & rights holders, to start onboarding process. Maintain regular contact and nurture partner relationships to ensure customer success and respond to any ad-hoc requests.
• Organise calls, workshops & gather feedback from partners at regular intervals throughout the year (from onboarding to renewals) to share with the Sport 24 team.
• Maintain regular contact and nurture partner relationships to ensure customer success and respond to any ad-hoc requests.
• Align closely with Operations, Marketing & Commercial team to streamline partner servicing.
• Manage & maintain database including all key partner information including; contract terms, channel information, technical requirements, deliverables and any important updates.

Rights Holder:

• Organise Sport 24 x [RH] workshops pre-renewals, pre-event & post tournament for the Commercial, Operations, Brand Partnerships & Marketing teams.
• Compile post-campaign reports with insights from above teams.

Knowledge And Experience:

• Direct experience in client management, media or entertainment, and/or advertising agencies
• The successful candidate must have an established record of success managing projects, building relationships and getting results.
• A proactive, diligent and organized working style.
• Project management, research and/or agency experience preferred.
• Experience of working with International & Domestic Account Management & Marketing teams.
• Significant experience in building and maintaining key customer relationships
• Knowledge of broadcast media, sport, advertising and familiarity with travel / lifestyle and emerging digital / OOH media platforms preferred.

Skills And Abilities:

• Decisive individual with exceptional communication and client relationship-building abilities.
• Ability to build strong relationships with clients and qualities to support profitability, customer satisfaction, and the achievement of sales targets

Working Conditions:

• This role will be based at our Chiswick park office, London.
• May be required to attend (and travel to) locations, including other IMG buildings and meetings
• Unsocial hours may be required, as dictated by the demands of the business schedule
• Adapting to use of new systems and technology where appropriate