Marketing Campaign Specialist - W2zxnx9zjsiw - 6400

Marketing Campaign Specialist

Are you a creative storyteller with a passion for driving impact through digital campaigns? At Daniels Health, we\'re not just marketing-we\'re reshaping how healthcare organizations think about sustainability, safety, and innovation. As our Marketing Campaign Specialist, you\'ll be at the forefront of crafting compelling content strategies that engage, nurture, and convert across the U.S. and Canada. Join a mission-driven company that\'s making healthcare safer and greener-one campaign at a time.

You\'ll collaborate with our design, digital, and sales teams to build full-funnel, multi-channel campaigns that resonate. Your work will directly influence brand perception, customer engagement, and sales outcomes.

Develop and execute multi-channel content strategies that support every stage of the customer journey. Create engaging email templates for nurturing and re-engagement, aligned with Daniels Health\'s brand voice. Build and manage multi-sequence email campaigns tailored to specific audiences. Design and optimize landing pages to support campaign-specific user journeys. Use audience data and traffic trends to identify content opportunities and manage campaign workflows. Perform content gap analyses and recommend strategic content additions. Support the integration of new marketing automation channels for scalability and precision targeting.

Must-have qualifications include 3-4 years of experience in marketing, with a focus on email and digital campaigns. Strong communication and creative thinking skills, with a data-informed approach. Proficiency in marketing automation platforms (e.g., Pardot, Marketo, HubSpot). Expertise in UTM tracking, lead attribution, and campaign analytics. Deep understanding of messaging strategies across the customer journey. Experience crafting conversion-focused content for full-funnel campaigns. Comfortable editing content from senior contributors and collaborating cross-functionally. Familiarity with Salesforce.

Nice-to-have skills include experience working with third-party vendors and external partners. Background in healthcare, sustainability, or B2B marketing.

This role offers creative autonomy and the chance to shape marketing initiatives that span the entire organization. You\'ll be part of a fast-moving, entrepreneurial environment where your ideas can spark real change in healthcare outcomes.

At Daniels Health, we believe in collaboration, mutual respect, and open communication. We\'re proud of our inclusive culture, where every voice matters and every team member is empowered to grow. From team rituals to wellness initiatives, we prioritize work-life balance and personal development.

We\'d love to hear from you. If you\'re excited by the idea of blending creativity with strategy to make a real impact, apply today. Our hiring process includes a brief screening, followed by interviews with our marketing and leadership teams, and an exciting content challenge.