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Director, Go - to - market (GTM) - Remote Eligible

Develop and implement a comprehensive account-based marketing strategy for high-value prospects
Remote
Senior
5 hours agoBe an early applicant
Illinois Staffing

Illinois Staffing

An official government entity providing employment resources and services to the residents of Illinois.

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Director Of Go-To-Market (GTM)

About the Job: We're hiring a Director of Go-To-Market (GTM) to build and scale a high-performing, data-driven revenue engine. This is a hands-on strategic role for someone who thrives at the intersection of systems design, growth strategy, and commercial impact. You'll lead the development of our GTM infrastructure and outreach workflows, and will drive account-based marketing (ABM), event marketing, and automation strategies that generate qualified pipeline at scale. If you're a technically fluent, commercially minded operator who obsesses over efficiency, impact, and customer experience, this role is your opportunity to shape how we attract, engage, and convert our most valuable prospects.

Key Responsibilities

GTM Systems & Revenue Operations

  • Design, build, and optimise scalable outreach and engagement workflows
  • Architect the data flows, triggers, integrations, and the execution of playbooks across our GTM stack
  • Enrich, score, and prioritise leads using AI, automation, and third-party data
  • Run GTM experiments across messaging, channels, cadences, and triggers
  • Own key funnel metrics: pipeline generated and influenced, SQLs delivered, conversion rates

Account-Based Marketing (ABM)

  • Develop and lead the ABM strategy aligned with marketing and revenue goals
  • Partner with the revenue team to define, engage and nurture buying groups at key accounts
  • Identify and prioritise high-value accounts using data-driven insights
  • Measure and optimise ABM performance and ROI

Event Marketing

  • Lead the planning and execution of industry events, from partnering with the revenue team on full-stack event strategy, to equipping them with actionable account and contact insights. Build systems that capture post-event feedback and automate personalized follow-ups with relevant content for each target account.
  • Track performance, feedback, and event-driven pipeline impact

Leadership & Collaboration

  • Partner with Sales, and Product, to refine ICPs, strategies, and feedback loops
  • Provide strategic recommendations to senior leadership
  • Stay on top of emerging tools and trends in growth, automation, and AI

Requirements

You're a creative, technical operator with a strategic mindset and a bias for action. You likely tick many of these boxes:

  • 5-8+ years of experience in GTM, revenue operations, growth, or strategic marketing roles
  • Experience managing and scaling complex GTM systems — e.g. HubSpot, Salesforce, Clay, Zapier, Make, etc.
  • Proven track record leading successful ABM and event marketing programs
  • Strong analytical skills, able to turn data into insight and action
  • Engineering-style thinking, identify pipeline friction points, test fast, fix root causes
  • Effective cross-functional communicator and collaborator
  • Obsessed with improving performance, reducing friction, and driving revenue

Benefits

We believe a happy, motivated, and healthy team is the best way to succeed. We offer the following benefits:

  • Chance to earn equity
  • Maternity & Paternity leave
  • WeWork Membership
  • WFH Yearly Stipend
  • L&D Stipend (after 6 months)

About Zero Hash

Zero Hash's full stack financial infrastructure seamlessly connects fiat, crypto and stablecoins, enabling a better way to move and transfer money and value globally. Zero Hash provides the complete technical infrastructure (delivered through API and SDK) as well as the global regulatory stack to easily and compliantly send, receive, store, and convert fiat, crypto, and stablecoins, in one platform. Start-ups, enterprises and Fortune 500 companies, including Stripe, Interactive Brokers, Shift4, Franklin Templeton, and MoonPay embed our infrastructure to power a diverse range of use cases: cross-border payments, commerce, trading, remittance, payroll, tokenization, wallets and on and off-ramps. Backed by Interactive Brokers, Point72 Ventures, NYCA, Bain Capital, and tastytrade.

The Zero Hash Culture

All Zero Hash employees are guided by the following characteristics and core principles:

  • Independence/Ownership
  • Passion
  • Collaborative
  • Initiative
  • Empathy
  • Adaptability
  • Transparency
  • Integrity
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Director, Go - to - market (GTM) - Remote Eligible
Remote
Sales
About Illinois Staffing
An official government entity providing employment resources and services to the residents of Illinois.