Direct Sales Executive

Direct Sales Executive

The Direct Sales Executive is responsible for driving new business acquisition and revenue growth through the promotion and sale of the company's IT products and services, including connectivity, cloud, voice, and managed IT solutions. This role involves engaging with potential and existing clients to understand their technology needs and positioning tailored solutions that enhance operational efficiency and business continuity. The successful candidate will build trusted relationships, meet or exceed monthly sales targets, and ensure a high standard of customer satisfaction. This position requires proactive client engagement, strong technical understanding of IT solutions, and the ability to manage the full sales lifecycle.

Key Responsibilities

• Actively prospect and generate new leads across target markets and industries.
• Engage with clients to understand their current IT infrastructure and pain points.
• Present and position company's full suite of IT solutions, including connectivity (fibre, wireless), cloud services, and managed IT.
• Conduct site surveys to evaluate clients’ current technology environment and advise on optimal solutions.
• Coordinate and deliver sales presentations, demos, and proposals.
• Manage and oversee the full sales process: from initial engagement through to deal closure and post-sale follow-up.
• Facilitate client onboarding and project handover to technical teams.
• Collaborate with internal engineers and service delivery teams to scope tailored solutions (e.g. CRM integrations, call routing, network assessments).
• Track all interactions and sales activities in the company CRM system.
• Prepare accurate quotes, proposals, and client documentation.
• Provide regular feedback to the department manager through call reports, activity logs, and sales pipeline updates.
• Monitor market trends and competitor offerings to identify strategic opportunities.
• Maintain up-to-date technical knowledge of company's products and services.
• Upsell and cross-sell into existing accounts to increase customer value.
• Represent the company professionally in all customer-facing engagements.
• Participate in sales campaigns, events, expos, and marketing activities.

Requirements

• Minimum of 2 years in a B2B sales role within the IT or tech services sector.
• Proven track record in meeting or exceeding sales targets.
• Strong understanding of IT infrastructure, connectivity, and cloud-based solutions.
• Experience working with CRM systems and sales automation tools.
• Proficient in Microsoft Office Suite (Excel, Word, PowerPoint, Outlook).
• Excellent interpersonal, negotiation, and presentation skills.
• Ability to manage multiple deals and priorities in a fast-paced environment.
• Self-motivated, goal-driven, and highly organized.
• Customer-centric with a professional and consultative approach.

Other Requirements

• Must be willing to travel locally for client visits and site assessments.
• Valid driver’s license and own reliable transport.
• Adheres to the company values and complies with all internal processes and policies.
• Performs other reasonable duties as assigned by management.