Senior Product Marketing Manager

Senior Product Marketing Manager

This role offers everything an experienced and enthusiastic Senior PMM could want to accelerate their career. What to expect:

Autonomy. You'll be empowered to own and manage your own market segment and product, responsible for company-level revenue, adoption, and enablement objectives.

Team. You'll be embedded in a world-class product marketing function that has a clear scope, objectives, and a reputation for exceptional delivery.

Exposure. You'll be exposed to all areas of Product Marketing including GTM, content, enablement, messaging, positioning, pricing, packaging, and strategy.

Strategy. PMM is not just a content creation function. We partner closely with the exec team on business strategy, product roadmap, and competitive positioning.

Learning. You'll have access to deep product marketing expertise for mentorship and advice, as well as extensive resources and a 5k budget for training.

Development. At hx, career growth is driven by impact and performance, not just tenure. We recognise and reward outstanding performance, with multiple examples of career progression, specifically within the PMM team.

AI-first. You'll get first-hand experience in best-practices for leveraging AI in your own workflow, and see how our market-leading engineering team are ensuring that "AI-powered" isn't just a buzzword.

This is a new role in the growing Product Marketing function, at our HQ in London. We're an all-star team of 4 PMMs, looking for our fifth member to help us in our mission to build the decision infrastructure for the entire insurance industry.

In PMM, we oversee the full GTM lifecycle including product launches, content creation, positioning, messaging, and much more.

We're a fast-moving team with a strong bias to action, tasked with a deep understanding of our market, competitors, personas, and product to enable the revenue and product functions to deliver a world class platform and revenue motion.

At hyperexponential, we're rewriting the rules of the traditional insurance industry with our groundbreaking SaaS platform, hx Renew. Insurers are using it to build mind-blowing mathematical models that allow them to make lightning-fast pricing decisions on complex risks. Decisions like: "How much should I charge Adele to insure her worldwide concert tour?" or "How much to charge California to protect all its public buildings against the next big earthquake?"

hx Renew is revolutionising the game – no more months of waiting for pricing models to be built. We're talking rapid development and iteration in Python, all in a modern software environment, without the heavy lifting of legacy tech. We've slashed time for pricing tools from months to weeks and in some cases, days!

Our winning formula has made us an industry leader in just 7 years. We're trusted by the biggest names in insurance – from global giants like Aviva and Top 5 US Insurers to the cutting-edge innovators at Convex and Inigo. All proving that hx Renew is the future of pricing.

We Closed 2024 With Some Big Highlights

• Doubled revenue and headcount, driving significant business growth
• Secured $73M in Series B funding
• Began our exciting expansion into the US market, with an office opened in NYC, accelerating our global presence
• On track to become an Insurtech Unicorn, targeting a $1B+ valuation

Our next big goal? $100M in revenue.

We're just getting started - and we want you to be part of our epic journey. You'll be at the forefront of a high-growth company, with the chance to scale your career in ways you've never imagined.

What's The Mission?

We're looking for a Senior Product Marketing Manager to help us amplify our product launches, elevate our marketing messaging, and supercharge our Go-to-Market strategy. You'll work hand-in-hand with our Product, Sales, and Marketing teams to drive results that make an impact, and make them fast.

If you're ready to join a rocket ship, transforming an entire industry, this is your chance.

What Will You Do?

• Own the execution of our GTM strategy for a critical market segment, gathering the latest (re)insurance market insights and collaborating with cross-functional teams to make it happen – with precision, flair, and speed.
• Develop a deep understanding of your segment using first- and third-party research, acting as a conduit between the market, our internal Subject Matter Experts, our customers — and the rest of the business.
• For your assigned product, you'll transform product features into audience-relevant, compelling value propositions that resonate deeply and wow with every release.
• Create clear, effective communications that not only support product launches but also ensure long-term customer engagement and adoption.
• Work closely with product teams to gather real-time market feedback and help position new features for maximum customer impact.
• Equip our sales team with everything they need to close deals – from killer pitch decks to customer-facing content and jaw-dropping demos.
• Develop a set of tools and best practices to accelerate the other PMMs in their day-to-day work, and benefit the wider revenue and product functions.

What You'll Need To Succeed

• 3-4+ years of B2B software product marketing experience, with a strong track record of leading successful product launches that deliver real business impact.
• Proven success in high-growth Enterprise SaaS environments, where you've navigated fast-paced, dynamic settings and owned key initiatives end-to-end.
• Strong content creation skills to empower sales and marketing with relevant, engaging decks, articles, and one pagers.
• Hands-on experience working with highly technical solutions and marketing to niche, specialized buyer personas.
• Deep understanding of the Enterprise sales cycle, with a focus on equipping sales teams with impactful enablement materials that drive pipeline and close deals.
• Comfortable engaging with C-suite and senior leadership, with a high degree of ownership, strategic thinking, and influence.
• Skilled at translating complex technical jargon into clear, customer-centric messaging that highlights real-world benefits and resonates with target audiences.
• Strong organizational and project management capabilities, ensuring smooth execution of high-impact go-to-market launches.
• Excellent communicator, with polished written, verbal, and presentation skills to engage stakeholders at all levels.

The Interview Process

1. Chat with our Talent Team to kick things off
2. Deep-dive with Chris Camps / David Spitz (1h)
3. Show us your skills with a Presentation Interview to Chris Camps, Meredith Esquivel
4. A values interview with two of our senior leadership team
5. Meet our CEO
6. We Offer!

Why Join Us?

• £5,000 for individual and group training and conference budget
• 25 days holiday plus 8 bank holiday days (33 in total)
• Company pension scheme via Penfold
• Mental health and therapy provision via Spectrum.life
• Individual wellbeing allowance via Juno
• Private healthcare insurance through AXA
• Top-spec equipment (laptop, screens, adjustable desks, etc)
• Regular remote & in-person hackathons, lunch & learns, socials and games nights
• Team breakfasts and lunches, snacks, drinks fridge, fun office @ The Ministry
• Huge opportunity for personal development and mastery as we grow together!

Diversity @ hyperexponential

We are committed to diversity and equal opportunity. We're a talented and high-energy, but low-ego and kind team who believes that the more inclusive we are, the better our work and culture is. We are not yet where we want to be in terms of balance, but it is our mission to build a team that represents a variety of backgrounds and perspectives and we are working hard towards that goal.

Check out our Talent blog at

https://www.hyperexponential.com/blog/tags/talent/#posts