Senior Account Executive, B2B Technology

Senior Account Executive, B2B Technology

San Francisco, CA / New York, NY / Jersey City, NJ

Highwire is a modern strategic communications and digital marketing agency designed for disruptive companies. We work with high-growth technology companies and established brands looking to reinvent themselves. At Highwire, we believe that storytelling fuels transformation. And the most impactful stories represent all voices and perspectives. As a values-driven agency, we foster an inclusive environment where everyone—regardless of age, race/ethnicity, size, shape, gender identity, sexual orientation, religion and different abilities–can feel safe, celebrated and worthy. We ensure every Highwire Walker has unique support to climb to success. Our commitment to diversity, inclusion and belonging is permanent and foundational to our business and culture. We aspire to change our industry and build a better future for all. Our people-first culture is driven by team empowerment, growth mindset, inclusion always, and fierce distinction.

We're looking for individuals with big ideas, strong opinions, and the energy to bring them to life. If you thrive in an environment that values personal accountability, high standards, and boundless motivation, this is the opportunity for you. Be part of our award-winning culture and contribute to an exciting and growing business where you can make a real impact. At Highwire, our Senior Account Executives are more than media pros—they're tactical leaders, trusted client partners, and collaborative mentors who drive real results. On our B2B Technology team, you'll work with some of the most dynamic companies in the tech world, from AI and cybersecurity to enterprise SaaS and infrastructure. You bring 3–5 years of PR experience in an agency setting, a track record of media success, and the confidence to own campaigns from strategy to execution. You're a skilled communicator, a self-starter, and a relationship-builder who's ready to take the lead in a fast-moving, high-growth environment.

What You'll Do

• Client Service & Program Management
• Lead tactical execution of key PR program elements including media relations, analyst relations, awards, speaking, and content.
• Manage projects from concept through completion, ensuring alignment with strategic goals, timelines, and budgets.
• Lead regular client communications, including owning and facilitating weekly PR calls and check-ins.
• Serve as a reliable, go-to resource for clients, offering strategic counsel—even under high-pressure or reactive circumstances.
• Develop and present quarterly campaigns and PR plans, incorporating creative themes, trendscapes, and thought leadership.
• Track competitor activity and identify timely opportunities for client commentary and positioning.
• Participate in media training sessions, developing key messages and handling all session follow-up.
• Develop budget recommendations and team priority allocations to support client needs.
• Media & Influencer Relations
• Own and lead media relations efforts, with strong existing relationships across at least 10 key business and industry publications.
• Consistently develop and deliver proactive, creative pitches that generate coverage and drive results for clients and the agency.
• Identify emerging media opportunities and trends, sharing insights across teams to inform strategy and spark new ideas.
• Utilize social and digital channels strategically to amplify earned media and engage with influencer communities.
• Support and participate in social media influencer campaigns, integrating content and coverage amplification strategies.
• Measure and report on the ROI of communications activities, using analytics to optimize future efforts.
• Provide coaching to junior team members to strengthen media relationships and elevate pitching skills.
• Writing & Content Development
• Plan and create strategic content as part of both campaigns and broader PR programs.
• Write and edit a wide range of high-impact materials, including:
• Press releases, pitches, and Q&As
• Award submissions and speaking abstracts
• Contributed articles, blog posts, and executive bios
• Fact sheets, backgrounders, briefing books, and internal client correspondence
• Deliver clear, timely, and articulate communication with clients and internal teams.
• Produce creative, consistent, and media-ready pitches that drive placements.
• Insights, Analytics & Integration
• Lead reporting efforts, leveraging analytics tools to measure results and refine strategies.
• Present performance updates and campaign insights clearly and confidently to clients.
• Collaborate across departments and specialty teams to ensure seamless service integration.
• Help evaluate and implement AI tools into workflows to increase efficiency, speed, and creativity.
• Mentorship & Collaboration
• Mentor junior team members through coaching, feedback, and day-to-day support.
• Foster a collaborative team environment that encourages open communication, shared learning, and creative thinking.
• Model a respectful, proactive, and professional attitude across all teams, clients, and agency partners.
• Support strong team dynamics by managing up and down effectively.
• Agency Engagement & Operations
• Participate in new business efforts, from research to presentation.
• Contribute to Highwire's thought leadership by writing blog posts and engaging with our social channels.
• Attend and encourage participation in networking events and industry panels.
• Help identify opportunities for operational or cultural improvements and share ideas with leadership.
• Professional Growth & Self-Development
• Set and track quarterly goals with your manager, taking ownership of your professional growth.
• Prioritize responsibilities based on impact, client goals, and internal workflow.
• Drive projects forward independently, without requiring frequent check-ins or reminders.
• Identify opportunities for improvement—whether skills, tools, or processes—and propose actionable solutions.
• Consistently meet deadlines or communicate proactively when changes arise.
• Engage in industry networking and development opportunities regularly.

What You Bring

• 3–5 years of PR/communications experience in an agency setting (required)
• Background in B2B technology sectors such as AI, cybersecurity, SaaS, infrastructure, or enterprise IT
• Demonstrated success in developing media relationships and securing impactful placements
• Strong writing and editing skills across a variety of formats and audiences
• Experience managing multiple priorities and leading day-to-day client work
• Comfort with data, analytics, and ROI reporting
• A growth mindset, collaborative spirit, and desire to lead within a team environment

Success at Highwire Looks Like

• As a Senior Account Executive, you will demonstrate:
• Client Relationships: Trusted point of contact who anticipates needs and delivers confidently
• Strategic Thinking: Spots risks and opportunities early and proposes solutions
• Leadership: Mentors junior team members while executing with precision
• Media Strategy: Owns media relationships and ensures alignment with business goals
• Revenue Growth: Tracks and improves ROI through smart strategy and reporting
• Service Integration: Collaborates across teams and helps implement tools that boost output and cohesion
• Industry Expertise: Grows knowledge of client sectors to inform smart, relevant PR programs
• Growth Mindset: Suggests improvements, evolves workflows, and embraces feedback
• Quality of Work: Delivers clean, on-strategy, high-quality work with minimal oversight

Why Highwire?

• We're not just another PR agency—we're a strategic partner for brands who are shaping the future of technology. Highwire offers a supportive and inclusive environment where creative thinking, independence, and personal growth are valued. Here, you'll gain the tools, mentorship, and opportunity to thrive—while helping the most innovative companies in tech tell their stories.

Highwire Perks

• Competitive salary
• Merit-based bonuses and promotions
• Hybrid work model to suit your schedule and lifestyle
• Excellent vacation policy including extended break for summer and winter holiday
• Participate in Empower Hours on Fridays; Team has the ability to log off by 3pm
• 401K