✨ About The Role
- The Organic Growth Marketing Manager will be responsible for developing and executing programs to grow the business through new channels and communities.
- This role involves leading customer and prospect messaging, as well as building and engaging an owned email audience.
- The manager will create a comprehensive social strategy to enhance the company's brand presence and key influencer followings.
- The position requires launching and incubating new organic growth marketing channels and implementing measurement strategies to assess program scalability.
- Collaboration with demand generation and product marketing teams is crucial to amplify product launches and thought leadership initiatives.
âš¡ Requirements
- The ideal candidate will have at least 4 years of experience in growing marketing channels and audiences.
- A proven track record of successfully growing owned audiences across various platforms such as email, social media, and communities is essential.
- The candidate should possess a process-oriented and data-driven approach to managing marketing channels and measuring their effectiveness.
- Strong content creation skills are necessary, with the ability to produce engaging and accurate materials.
- Excellent communication skills are required, both at tactical and executive levels, to effectively convey strategies and results.