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Senior Alliance Marketing Manager - Remote Eligible

Create and implement a comprehensive alliance marketing plan to boost partner engagement and sales
Remote
Senior
$115,500 – 266,000 USD / year
23 hours agoBe an early applicant
Hewlett Packard Enterprise

Hewlett Packard Enterprise

A global enterprise information technology company providing hardware, software, and services to optimize IT environments.

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Senior Alliance Marketing Manager

This role has been designated as 'Remote/Teleworker', which means you will primarily work from home.

Who We Are:

Hewlett Packard Enterprise is the global edge-to-cloud company advancing the way people live and work. We help companies connect, protect, analyze, and act on their data and applications wherever they live, from edge to cloud, so they can turn insights into outcomes at the speed required to thrive in today's complex world. Our culture thrives on finding new and better ways to accelerate what's next. We know varied backgrounds are valued and succeed here. We have the flexibility to manage our work and personal needs. We make bold moves, together, and are a force for good. If you are looking to stretch and grow your career our culture will embrace you. Open up opportunities with HPE.

Job Description:

The Senior Alliance Marketing Manager develops, leads and tactically executes the Marketing strategy for a key technology alliance with HPE. From an understanding of market needs and insights, this individual creates alliance marketing strategy design, develops detailed alliance marketing tactics and executes the developed alliance marketing plan, in line with defined organizational marketing plays and goals. This role will work closely with product marketing teams, business units, geo marketing teams, sales force, alliance partners and other stakeholders, to accelerate the HPE sales process. Apply market, customer insights and technical acumen, as well as seasoned marketing experience and expertise, resulting in accelerated awareness, lead generation, and other marketing KPIs. Represents the voice of the customer in development of HPE alliance marketing strategy and execution of marketing plan.

This is a US based telework role, with 40% travel.

Responsibilities:

  • Based on a strong knowledge of trends in the industry, affect the HPE strategy/direction of the marketing of HPE solutions and offers with the alliance partner.
  • Define and implement alliance marketing strategy changes internally, in collaboration with key stakeholders.
  • Lead projects that involve cross-functional coordination for HPE + alliance partner marketing activities.
  • Improve alliance marketing processes affecting their workgroup and interfaces.
  • Build HPE marketing strategy for the alliance partnership and execute that strategy with a strong degree of technical capability.
  • Seen by business and sales teams as an expert in the HPE + alliance solutions and can be called on to defend the benefits in front of customers, partners or internal stakeholders.
  • Develop, implement and manage the MDF program ensuring alignment to business goals and partner needs. Monitor and optimize MDF fund distribution and utilization to ensure the funds are used effectively and in line with marketing objectives.

Education and Experience:

  • BA or BS in Marketing or related field; MBA preferred.
  • 10+ years marketing experience.
  • Partner, sales, industry, channel experience or equivalent.

Knowledge and Skills:

  • Understanding of MDF
  • Technical acumen with accelerated compute solutions, to enable technical engagements with internal stakeholders, alliance partners, the sales force and customers.
  • Ability to develop near-term and long-term strategic marketing plans, in coordination with multiple stakeholders.
  • Ability to tactically execute on those plans, both as an individual contributor and as an influencer to the broader core team, with tangible influence and impact to the business

What We Can Offer You:

Health & Wellbeing

We strive to provide our team members and their loved ones with a comprehensive suite of benefits that supports their physical, financial and emotional wellbeing.

Personal & Professional Development

We also invest in your career because the better you are, the better we all are. We have specific programs catered to helping you reach any career goals you have — whether you want to become a knowledge expert in your field or apply your skills to another division.

Unconditional Inclusion

We are unconditionally inclusive in the way we work and celebrate individual uniqueness. We know varied backgrounds are valued and succeed here. We have the flexibility to manage our work and personal needs. We make bold moves, together, and are a force for good.

Job: Marketing

Job Level: Master

States with Pay Range Requirement

The expected salary/wage range for a U.S. -based hire filling this position is provided below. Actual offer may vary from this range based upon geographic location, work experience, education/training, and/or skill level. If this is a sales role, then the listed salary range reflects combined base salary and target-level sales compensation pay. If this is a non-sales role, then the listed salary range reflects base salary only. Variable incentives may also be offered. Information about employee benefits offered can be found at https://myhperewards.com/main/new-hire-enrollment.html.

USD Annual Salary: $115,500.00 - $266,000.00

HPE is an Equal Employment Opportunity/ Veterans/Disabled/LGBT employer. We do not discriminate on the basis of race, gender, or any other protected category, and all decisions we make are made on the basis of qualifications, merit, and business need. Our goal is to be one global team that is representative of our customers, in an inclusive environment where we can continue to innovate and grow together. Please click here: Equal Employment Opportunity.

Hewlett Packard Enterprise is EEO Protected Veteran/ Individual with Disabilities.

HPE will comply with all applicable laws related to employer use of arrest and conviction records, including laws requiring employers to consider for employment qualified applicants with criminal histories.

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Senior Alliance Marketing Manager - Remote Eligible
Remote
$115,500 – 266,000 USD / year
Marketing
About Hewlett Packard Enterprise
A global enterprise information technology company providing hardware, software, and services to optimize IT environments.