Marketing Manager

Marketing Manager

Heetch started back in 2013 on the parking lots of nightclubs, where founders Teddy and Mathieu would showcase their nocturnal ride-sharing service to young customers who'd missed the last train. Currently, our professional 24/24 ride-hailing app covers several countries and is growing very fast, particularly in French-speaking Africa and Angola. We are always looking for talented and driven people to join us. Today, we are looking for a Marketing Manager to lead the marketing function and business growth in Angola.

As a Marketing Manager at Heetch, you will lead our efforts to build, strengthen, and protect our brand in Angola. You'll be responsible for developing and executing impactful marketing strategies that position Heetch as the top choice for urban mobility, while also nurturing a strong creative culture within the team. This role goes beyond growth metrics: it's about creating a brand identity that inspires trust, drives emotional connection, and resonates with both passengers and drivers.

You will manage the marketing team, ensuring creativity, consistency, and excellence across all campaigns and communication channels. From branding and PR to partnerships and events, your mission will be to elevate Heetch's image and make it a household name in the Angolan market.

What Are Your Key Responsibilities?

• Develop and implement comprehensive growth marketing strategies to drive customer acquisition and retention.
• Lead generation efforts through a variety of marketing channels, both online and offline, to attract new users to the platform.
• Utilize CRM tools to nurture customer relationships and maximize user engagement and retention.
• Leverage data analysis to identify key trends, track performance metrics, and optimize marketing campaigns for effectiveness.
• Lead the creative direction of campaigns, ensuring strong storytelling, visual identity, and message alignment across all channels.
• Provide leadership and guidance to the marketing team, fostering a collaborative and high-performance work culture.
• Drive marketing communication strategies to engage audiences and strengthen brand loyalty.
• Build and maintain partnerships with key stakeholders, institutions, and brands to enhance visibility.
• Ensure consistency of Heetch's voice, tone, and identity in all customer-facing communication.
• Manage and mentor the marketing team, fostering creativity, accountability, and collaboration.
• Plan and oversee marketing events, sponsorships, and activations that enhance brand awareness.
• Monitor brand perception, market trends, and competitors to anticipate challenges and adapt strategies.

Requirements

• University Degree in Marketing, Communication, Business, or related field.
• Proven experience in brand management, creative marketing, PR, and communication strategy.
• Strong leadership and people management skills, with experience in team development.
• Creative mindset with a passion for storytelling, design, and innovation.
• Solid project management skills, able to prioritize and coordinate multiple campaigns.
• Professional working proficiency in English.
• Familiarity with CRM, digital marketing tools, and performance analysis is a plus (but focus is branding/communication).

Headquartered in Barcelona, Spain, Heetch operates in various countries across Europe and Africa, and has been the top of mind choice for thousands of Angolans since 2020. Joining Heetch in Angola is a unique opportunity to grow together with a group of highly skilled and ambitious professionals, on a challenging and constantly evolving market. We are on a mission to make urban mobility positive for everyone, and we invite top talents to be part of it.

Opportunity to join a global mobility company and work in a multicultural and dynamic environment. Competitive salary and performance-based bonuses; health insurance coverage; corporate MacBook, mobile phone plan. Modern office in Luanda city center with fast internet, guarded parking, free coffee and cookies; learning courses upon request and business need (languages, business and leadership skills, technical skills, etc.). Regular team events (lunches/dinners, seminars).

A unique chance to participate & shape the mobility revolution in Angola! Join Heetch to help us shake up the Angolan transportation landscape.