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VP of Growth Marketing (Remote) - Remote Eligible
Develop and implement a comprehensive growth marketing strategy for both B2C and B2B segments.
Remote
Expert
$200,000 - 250,000 USD / year
1 month ago
✨ About The Role
- The Vice President of Growth Marketing will drive growth strategies across both B2C and B2B market segments.
- This role involves leading a team of growth marketers and collaborating closely with product, marketing, sales, and support teams.
- The candidate will be responsible for creating customer journey maps and establishing funnel metrics for TOFU, MOFU, and BOFU.
- The position requires ownership of digital sales revenue through self-service subscription products for both B2C and B2B customers.
- The VP will also align pricing and packaging strategies to meet market needs and support product-led growth initiatives.
âš¡ Requirements
- The ideal candidate will have over 10 years of experience leading growth marketing and demand generation teams.
- A proven track record of growing companies or products in the $20M - $100M range is essential for success in this role.
- Strong statistical and analytical skills are necessary to make data-driven decisions and optimize marketing strategies.
- The candidate should possess expertise in building repeatable and scalable processes within marketing and sales.
- Experience working cross-culturally and managing multiple time zones is important, particularly with teams in the US, UK, and India.
VP of Growth Marketing (Remote) - Remote Eligible
Remote
$200,000 - 250,000 USD / year
Marketing
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