Performance Marketing Manager – Meta & Google Ads - Remote Eligible

Performance Marketing Specialist (Meta & Google Ads)

We're looking for a Performance Marketing Specialist to join our team and support one of our US-based clients. In this role, you'll be responsible for launching and optimizing paid campaigns across Meta and Google, monitoring performance metrics, and delivering actionable insights to maximize ROI. This is a great opportunity for someone analytical, performance-driven, and passionate about scaling digital campaigns through data.

Benefits

• Work From Home
• Performance, Attendance, and Referral Bonuses
• Paid Holidays and Time Off
• Health Card

What You'll Do

• Launch, manage, and optimize Meta ad campaigns (including A/B testing of ads and ad sets).
• Run and optimize Google Ads campaigns across Search, PMax Shopping, and YouTube.
• Monitor and analyze campaign performance using ROAS, CTR, CPM, and other KPIs, making data-driven adjustments.
• Build and maintain reports in Google Sheets/Excel with advanced formulas, pivot tables, graphs, and charts.
• Troubleshoot and track common challenges in Meta & Google ads campaigns.
• Test and roll out new ad copy, creatives, and assets for new products or services.
• Collaborate with marketing teams to collect and organize ad content, assets, and copy.
• Proactively share insights, recommendations, and performance analysis with clients.
• Communicate daily with clients via Slack/IM, email, and video calls.

What We're Looking For

• 3+ years of Meta Ads experience (end-to-end campaign management & optimization).
• 1+ year of Google Ads experience (Search, PMax Shopping, YouTube).
• Strong understanding of paid media KPIs (ROAS, CTR, CPM, CPA, etc.).
• Proven ability to monitor and adjust budgets across campaigns (daily/weekly/monthly).
• Advanced reporting skills in Excel/Google Sheets (trend tracking & real-time reporting).
• Excellent English communication skills (written and verbal).
• Prior success working with U.S.-based clients.
• Ability to work PST or overlapping CST/EST hours.
• Analytical, results-oriented, and detail-focused mindset.

Nice to Have

• Agency or multi-brand experience.
• E-commerce / DTC background.
• TikTok Ads experience.

Grow Into

• Conduct deeper creative performance analysis and share recommendations.
• Lead testing initiatives across new ad channels.
• Provide strategic insights on scaling and budget optimization.

We're looking for someone proactive, analytical, and results-focused who thrives in a fast-paced environment and enjoys turning data into strategy. If you love optimizing campaigns, testing new ideas, and driving measurable growth, this role could be the right fit for you!

Salary: ₱80,000 – ₱100,000 / month