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Senior Manager, Marketing Intelligence & Analytics - Remote Eligible

Develop a comprehensive marketing analytics infrastructure to enable data-driven decision-making
Remote
Senior
$141,000 – 168,000 USD / year
20 hours agoBe an early applicant
Greenhouse

Greenhouse

A software platform that helps businesses streamline their recruiting process with applicant tracking and hiring tools.

Senior Manager, Marketing Intelligence & Analytics

Our mission at Greenhouse is to make every company great at hiring – so we go to great lengths to hire great people because we believe that they're the foundation of our success. At Greenhouse, you'll join a team that collaborates purposefully, fosters inclusivity, and communicates with transparency and accountability so we can help companies measurably improve the way they hire.

Join us to do the best work of your career, solving meaningful problems with remarkable teams.

Greenhouse is looking for a Senior Manager, Marketing Intelligence & Analytics to join our team!

Reporting to the Director, Growth Marketing, you will deliver the analytics, dashboards, and insights the marketing team needs in order to optimize their performance and drive success. Serving as the owner of Marketing Intelligence Operations (MIOPs), in this role you will lead both strategic direction and executional excellence, helping to synthesize and bring consistency to reporting and data that will be used for both telling stories of marketing success and identifying opportunities for growth and optimization.

In collaboration with the entire marketing organization, you'll bring your passion for problem-solving to the table as a marketing intelligence guide, owning our reporting strategy and infrastructure, providing campaign analysis and best practices for tracking and data collection, continuous innovation, and confident communication to our marketing organization.

As a team lead, you'll coach and mentor direct reports, elevate their skills, and keep their work aligned to broader strategic goalsβ€”while also leveraging agencies and cross-functional partners to scale impact.

Who Will Love This Job

  • A Data Devotee – you're mildly obsessed with the stories that can be told with data, and you love to spread the word
  • An Organization Connoisseur – plans and processes are what make you tick. You love spreadsheets and checklists
  • A Lover Of Learning – you learn quickly because you don't wait for others to guide you; rather, you go out and find the answers with the tools and resources you have
  • A Collaborative Communicator – understanding sophisticated topics comes easy to you, but you excel just as much in explaining them easily to others
  • A Natural Coach – you love teaching and enablement comes easy to you; you find fulfillment in mentoring and team leadership

What You'll Do

Marketing Intelligence [80%]

  • Own, evolve and prioritize the marketing reporting roadmap and strategy, building a reporting infrastructure that flexes with evolving priorities and enables best-in-class analytics
  • Build scalable and tailored reports and dashboards for the marketing team including return on investment analysis, attribution reporting, campaign performance, funnel conversions, and more
  • Surface key metrics, learnings from data, performance trends, and opportunities for optimization during regular presentations to the Marketing Leadership team.
  • Own our analytics tech stack, along with the reports and dashboards within each (especially Salesforce dashboards, Bizible, Marketo analytics, Google analytics, Google Tag Manager, and Tableau)
  • Lead monthly, quarterly and EOY operating rhythms, including monthly KPI reports, marketing QBRs, and annual retro/marketing win reports; support development and measurement of marketing team OKRs
  • Analyze and translate complex datasets into clear, actionable insights for stakeholders ranging from campaign owners to MLT/ELT executives
  • Collaborate with key partners on the Marketing, Revenue Analytics, Business Analytics, Data Engineering and Finance teams to ensure alignment on reporting priorities, in flight work, data sources, and business definitions
  • Serve as a MIOPs SME and thought leader, identifying opportunities for optimizations, innovation (e.g., AI applications, new Tableau features), elevating marketing's attribution acumen, and adoption of industry best practices
  • Coach marketing leaders and campaign managers in identifying the right Key Performance Indicators by campaign type and surfacing insights about their initiatives from the data.
  • Additional projects and responsibilities as business needs require

People Management [20%]

  • Manage a team of direct reports within marketing operations as well as external MIOPs agency partnerships, ensuring alignment on priorities, overseeing performance, managing capacity, and guiding ongoing training and enablement
  • Provide guidance, coaching, and career development opportunities to elevate the team's capabilities
  • Keep the team focused on high-impact work, while helping them refine skills in data accuracy, storytelling, and stakeholder management
  • Foster a culture of curiosity, collaboration, and continuous improvement within the marketing operations team

You Should Have

  • 8+ years experience working in a B2B Marketing Ops or Sales Ops environment, with expert understanding of the marketing funnel and KPIs for enterprise sales cycles
  • Data literacy and analysis; the ability to identify, track, and report off of Key Performance Indicators
  • Deep knowledge of our marketing tech stack: Bizible, Salesforce, Google Analytics, Tableau, SQL, Marketo. Certifications, a plus
  • Strong ability to build reports, dashboards and data visualizations from scratch, using a combination of SQL and other BI tools
  • Detail-oriented with strong documentation, presentation and project management capabilities
  • Outstanding eye for business and critical thinking skills
  • Comfortable collaborating across cross-functional teams and managing multiple priorities; excited by solving challenges with a group
  • A knack for team leading, coaching, mentoring, and people management
  • Experience managing agencies, or direct agency experience
  • Strong written and verbal communication skills, especially explaining complex ideas to various audiences.
  • Bias for action - habit of identifying gaps and bringing solutions to fruition.
  • Experience with tools like, Asana, Google Tag Manager, Google Data Studio, Snowflake, or Allocadia, a plus
  • Your own unique talents! Your background has given you a unique perspective and set of transferable skills that aren't always in alignment with a given role - but those are qualities we value at Greenhouse. If you don't meet 100% of the qualifications outlined above, we still strongly encourage you to apply

Applicants must be currently authorized to work in the United States on a full-time basis.

The national pay range for this role is $141,000 - $168,000. Individual compensation will be commensurate with the candidate's experience and qualifications. Certain roles may be eligible for additional compensation, including stock option awards, bonuses, and merit increases. Additionally, certain roles have the opportunity to receive sales commissions that are based on the terms of the sales commission plan applicable to the role.

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Senior Manager, Marketing Intelligence & Analytics - Remote Eligible
Remote
$141,000 – 168,000 USD / year
Marketing
About Greenhouse
A software platform that helps businesses streamline their recruiting process with applicant tracking and hiring tools.