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Multimedia SALES Manager - WGGB

Lead digital sales growth and exceed revenue targets through team development and strategic planning
Springfield, Massachusetts, United States
Mid-Level
$80,000 – 105,000 USD / year
22 hours agoBe an early applicant
Gray Television

Gray Television

Operates local television stations and digital platforms, providing news, entertainment, and advertising services across numerous U.S. markets.

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Multimedia Sales Manager - WGGB

Gray Media, or Gray, is a multimedia company headquartered in Atlanta, Georgia, formally known as Gray Television, Inc. The company is the nation's largest owner of top-rated local television stations and digital assets serving 113 television markets that collectively reach approximately 36 percent of US television households. The portfolio includes 77 markets with the top-rated television station and 100 markets with the first and/or second-highest-rated television station, as well as the largest Telemundo Affiliate group with 43 markets totaling nearly 1.5 million Hispanic TV Households. The company also owns Gray Digital Media, a full-service digital agency offering national and local clients digital marketing strategies with the most advanced digital products and services. Gray's additional media properties include video production companies Raycom Sports, Tupelo Media Group, and PowerNation Studios, and studio production facilities Assembly Atlanta and Third Rail Studios.

We understand that life needs balance. That is why we offer our employees and eligible family members a comprehensive benefits package, including:

  • Comprehensive Medical(Rx), Dental, and Vision Coverage
  • Health Savings Account with Company contributions
  • Flexible Spending Account
  • Employer-paid life and disability benefits
  • Paid parental leave benefits
  • Adoption and Surrogacy Benefits
  • 401(k) Plan, including matching and profit-sharing contributions
  • Employee Assistance Program
  • Voluntary benefits, including Hospital Indemnity, Critical Illness, Accident Insurance, and supplemental life insurance coverage
  • Paid Time Off, including Relocation PTO
  • Focus on Caring

Salary/Wage: $80,000 - $105,000/yr. (Depending on Experience)

Shift and Schedule: Mon. - Fri. (8:30 a.m. - 5:00 p.m.)

Job Type: Full-Time

As the trusted voice of the Pioneer Valley, our powerhouse of three major network affiliates (ABC, FOX, CBS) and robust digital presence reaches over half of Western Massachusetts every single day. We lead the region in live local programming, news coverage, and major live sporting events – making us the go-to partner for businesses looking to grow their brand and connect with their customers.

Job Summary/Description: Western Mass News is seeking an organized and creative professional to lead our digital/broadcast sales efforts in the role of Multimedia Sales Manager. This position works in tandem with the Director of Sales on business development for the station, specifically championing digital sales.

Duties/Responsibilities include, but are not limited to:

  • Driving digital revenue growth and ensuring all digital budgets and goals are met or exceeded with a focus on new local direct business
  • Providing digital training to the sales team
  • Can effectively recruit and hire sales reps.
  • Assisting Multimedia Executives in presenting and closing digital business
  • Developing sales presentations and collateral using up-to-date research materials
  • Maintaining campaign tracking, delivery, and reporting to ensure campaign success
  • Overseeing digital pricing and revenue forecasting
  • Promoting a winning, positive culture
  • Working at a partnership/consultative level as an expert in digital advertising with Multimedia Consultants and advertisers
  • Working in tandem with the Director of Sales on revenue generation strategy and forecasting
  • Oversight of all digital sales products, inventory management, and pricing strategies

Qualifications/Requirements:

  • Strong leadership skills, highly organized
  • Comfortable holding team members accountable to their budgets and goals while helping them achieve success
  • Ability to translate and communicate problems into opportunities
  • Presentation experience, excellent written and verbal communication skills
  • Ability to manage multiple projects, manage time wisely, and prioritize projects and people
  • Strong computer skills, proficiency in PowerPoint, Excel, social media, etc.
  • The ideal candidate would have a minimum of two years of digital sales experience

WGGB-TV/Gray Media is a drug-free company

Gray Media provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics. In addition to federal law requirements, Gray Media complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training. Gray Media expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Improper interference with the ability of Gray's employees to perform their job duties may result in discipline up to and including discharge.

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Multimedia SALES Manager - WGGB
Springfield, Massachusetts, United States
$80,000 – 105,000 USD / year
Sales
About Gray Television
Operates local television stations and digital platforms, providing news, entertainment, and advertising services across numerous U.S. markets.