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Growth Marketing Manager
Boost outbound email positive replies through innovative A/B testing and copywriting strategies.
Toronto
Mid-Level
1 month ago
✨ About The Role
- The Growth Marketing Manager will be responsible for hitting ambitious monthly targets and driving pipeline through growth experiments.
- The role involves developing automated strategies for customer acquisition in partnership with various teams.
- The candidate will run experiments to convert leads, including generating ideas, defining targeting, and writing copy.
- Analyzing data to understand the effectiveness of campaigns and making necessary adjustments will be a key responsibility.
- The role includes crafting personalized email copies and continuously A/B testing them for optimal performance.
âš¡ Requirements
- The ideal candidate will have at least 2 years of experience in both quantitative and qualitative work, particularly in a fast-paced environment.
- A strong background in marketing, particularly in growth marketing, is essential for success in this role.
- The candidate should possess excellent analytical skills, with the ability to analyze data and derive actionable insights.
- Experience in running marketing experiments across various channels, such as email and ads, is highly desirable.
- Strong collaboration skills are necessary, as the role involves working with multiple stakeholders across different departments.
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