Strategy And Operations Lead, Google Analytics And Attribution

Strategy And Operations Lead, Google Analytics And Attribution

The Business Strategy & Operations organization provides business critical insights using analytics, ensures cross functional alignment of goals and execution, and helps teams drive strategic partnerships and new initiatives forward. We stay focused on aligning the highest-level company priorities with effective day-to-day operations, and help evolve early stage ideas into future-growth initiatives. The team is responsible for setting go-to-market strategy, shaping priorities and resources to accelerate business growth, and commercializing the Ads products. The team plays an important role in building go-to-market infrastructure from tooling to helping the business with execution and operations against desired business outcomes and priorities. In this role, you will be responsible for accelerating business growth, enabling product adoption and future-proofing the Asia-Pacific (APAC) business by delivering on core remit like designing and deploying regional activation program, providing thought leadership on product activation and execution and nurture and advance third-party ecosystems, agencies and industry groups.

The Go-to-Market Operations (GtM) team ensures Google's complex and ever-evolving Ads business runs smoothly. We are instrumental in setting go-to-market strategy, and ensuring flawless execution and operations against the strategy. We have teams embedded in each of the major Ads business areas as well as global teams that work across the business areas. Team members are analytical and strategic, with a pragmatic sense of how to get things done.

Responsibilities:

• Be the Google Analytics and Attribution expert for the region.
• Identify, develop and execute go-to-market strategies to accelerate adoption of Google Analytics and Attribution solutions among advertisers and partners for APAC.
• Work with Market Business Specialists and Global Product Leads to drive business outcomes and product adoption goals, while also leading cross-functional projects working with stakeholders.
• Design and operationalize regional activation programs.
• Influence executive product and business leaders and cross-functional teams towards strategies and features that will help accelerate APAC Large Customer Sales (LCS) business growth and eliminate systemic issues acting as roadblocks to product and feature adoption.