Associate Manager, Scaled Advocacy Services

Associate Manager, Scaled Advocacy Services

Product and Business Strategy Leaders bring together teams across Google's functions to help products execute optimally. Our team pushes Google to scale at key points that refine our products and infrastructure by executing efficiently, bringing solid business sense and sound judgment, and working effectively across organizational lines. Our roles often include components of strategy (e.g. analyzing and understanding new trends in the industry, building business plans), operations (e.g. running the cadence of organizations, connecting the operating lines between our functions), and communications. Our team partners with senior leadership to run important functions that cross-cut our existing organizations and deliver high impact projects. We help Engineers, PMs, UX, and all of our other functions to build amazing products that delight our users, and then get those products into their hands.

Google is an engineering company at heart. We hire people with a broad set of technical skills who are ready to take on some of technology's greatest challenges and make an impact on users around the world. At Google, engineers not only revolutionize search, they routinely work on scalability and storage solutions, large-scale applications and entirely new platforms for developers around the world. From Google Ads to Chrome, Android to YouTube, social to local, Google engineers are changing the world one technological achievement after another.

Responsibilities include:

• Partnering with SRFER, Partnerships, PAs, Marketing, GAPP, and Comms to execute on a programmatic campaign strategy—clarifying target audiences, messaging frameworks, and creative direction across paid and lifecycle channels.
• Supporting Lead SRFER PgM and SAS Team Lead in executing on programmatic activities, from planning to launch to execution, ensuring alignment across cross-functional partners, implementing partners and vendors.
• Leading integrated campaign development that maps to the product needs and advocacy strategies and drives both awareness and positive KOF sentiment.
• Ensuring audience targeting and creative outputs are consistent with the campaign objective and tailored by subject matter and domain. Owning budget and PO tracking, and identifying and improving workflows.
• Bringing clarity and structure to campaign execution—setting timelines, roles, and processes that keep work on track and unblocked. Managing sprint processes, including weekly planning, deliverable tracking, and retrospectives.