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Global Marketing Pack Project Coodinator (W/F)

Coordinate global packaging projects to ensure timely and consistent execution across markets
France
Mid-Level
yesterday
Fromageries Bel

Fromageries Bel

A multinational cheese marketer known for brands like The Laughing Cow, Mini Babybel, and Boursin.

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Global Marketing Pack Project Coordinator (W/F)

The Bel Group is a major player in the food industry through portions of dairy, fruit and plant-based products, and one of the world leaders in branded cheeses. Its portfolio of differentiated and internationally recognized brands includes The Laughing Cow®, Kiri®, Babybel®, Boursin® Nurishh®, Pom'Potes® and GoGo squeeZ®, as well as some 30 local brands. Together, these brands helped the Group generate sales of €3.74 billion in 2024.

Do you want to join a company with strong brands that puts consumers and responsibility at the heart of the decision-making process? Then Bel is made for you!

Are you bold, pragmatic, and determined? Do you want to contribute to the transformation of an international agri-food company? Then come join us and measure the impact of your talent and energy in realizing an ambitious and sustainable company project!

MAIN DUTIES

Reporting to the Global Brand Platform Manager, he/she is responsible for coordinating packaging and portfolio projects with the global brand teams for international markets for Boursin & The laughing cow brands and reporting to the Brand Managers of the according brands

DETAILED RESPONSIBILITIES

Packaging Execution and Technical Advice on Global Packaging Developments:

•Collect the necessary information for packaging projects (regulations, packaging developers, graphic chain, etc.).

•Assist product managers in drafting and conducting briefing and debriefing sessions with the packaging agency on packaging and design requirements, as well as planning the delivery of masters.

•Lead the briefing of execution agencies (freelancers or others), photogravures, etc., ensure the follow-up of graphic development, and validate the graphic documents from the agencies with the Brand Manager.

•Build the development schedule for packaging execution, taking into account the constraints of the packaging supplier and aligning with the graphic chain and/or purchasing (photogravure/printing/pack tests, etc.).

•Verify and validate all materials intended for printing, ensure the proper application of graphic guidelines, and be responsible for the coordination and validation of all packaging materials through Valid'Com from a regulatory, CSR, and marketing perspective.

Coordination and Leadership of Global Packaging Projects / Local Support:

•Global Pack Projects: Communicate all necessary information about packaging projects to all relevant stakeholders (graphic chain, Global Activity Manager, local Marketing, etc.) and monitor/ensure local implementation by connecting with local teams

•Local support: Provide technical support and interface on packaging and design for locally initiated projects and local adaptations of global projects to ensure consistency upon request.

•Support the Equity team in updating packaging guidelines, fix and flex for local adaptations, and support best practices.

•Ensure constant connection with the graphic chain and Global Activity Managers.

•Participate in the construction of Action Plans (timing/packaging) in coordination with Global Activity Managers.

•Lead specific projects (on existing products) such as: optimizing existing packaging (e.g., number of colors), changing the BOP ingredient list, testing a new printing process (e.g., digital printing), etc.

Support for the Global Marketing Team on the Portfolio:

•Contribute to the development and updating of the portfolio/brand book on global packs by collecting and consolidating all information.

PROFILE

Required Degree and/or Level of Professional Experience: Significant operational experience (about 5 years of experience) in the development, coordination, and implementation of projects.

Required Professional Skills / Technical Know-How:

•Knowledge of the graphic chain and technical constraints following different types of printing.

•Management of complex projects (multi-sourcing, multi-destinations, etc.) involving various professions.

•Understanding of all stages of the development of innovations and renovations.

Specific Skills (foreign languages, software, etc.): English (fluent), Rigorous, proactive, and organizational skills, Good interpersonal skills, adaptability in a multicultural environment, rigor, organization, Ability to propose and recommend continuous improvement in packaging development projects, Good skills on tools: Pack Office, PAMELA for contribution, Magdalena, Pack4Web, Validcom, Illustrator

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Global Marketing Pack Project Coodinator (W/F)
France
Marketing
About Fromageries Bel
A multinational cheese marketer known for brands like The Laughing Cow, Mini Babybel, and Boursin.