Marketing Executive

Marketing Executive

At Frasers Group we're rethinking retail. Through digital innovation and unique customer experiences, we're serving our consumers with the world's best sports, premium and luxury brands globally. As a leader in the industry, we're elevating the retail experience for our consumers providing flexible and convenient ways to pay across our collection of established brands, including Studio, Sports Direct, FLANNELS, USC, Frasers, and GAME.

Frasers Group Financial Services is the next chapter of elevation for the Frasers Group. We fear less and do more. Our people are forward thinkers who are driven to operate outside of their comfort zone to change the future of retail, embracing challenges along the way. The potential to elevate your career is massive, the experience unrivalled.

Our purpose – we are elevating the lives of the many with access to the world's best brands and experiences.

Frasers Group Financial Services is committed to delivering a positive colleague experience and to be able to make the most of it you need to immerse yourself into delivering on our principles:

Think without limits - Think fast, think fearlessly, and take the team with you

Own it and back yourself - Own the basics, own your role and own the results

Be relevant - Relevant to our people, our partners and the planet

Job Description

You will support the FGFS Senior Marketing Manager in coordinating our email and content calendar and the build of emails, app notifications, and automated campaigns. You will collaborate with cross-functional teams to build impactful CRM campaigns. You will produce multi-channel marketing content including in-store collateral and will contribute to test-and-learn optimisation all whilst ensuring activity is compliant. The position includes supporting weekly and monthly reporting and maintaining high standards of accuracy and communication across all outputs. You will be organised, bring project management skills, strong attention to detail, analytical thinking, and will be eager to learn.

Key Responsibilities:

• Collaborating with marketing team to manage the email and content calendar ensuring alignment with wider teams to support FGFS business objectives
• Responsible for the briefing, creative, segmentation, scheduling and delivery of email and app notifications.
• Support with the briefing, creative, segmentation, scheduling and delivery of automated life cycle campaigns
• Contribute to ongoing test and learn strategy to continually improve CRM communications
• Support with weekly and monthly reports focusing on CRM performance
• Support with POS and in store promotional materials, and other FGFS marketing collateral across all channels
• Collaborate with cross-functional teams to drive a seamless integration of Frasers Plus messaging, ensuring it aligns with our regulated financial promotions framework.
• Support with content creation and proofing across all FGFS marketing outputs
• Perform ad-hoc tasks and projects as assigned

Qualifications

• A self-starter mind-set, with the ability to work within a team or solo on multiple projects at a time
• Results driven and delivery focused
• Enthusiasm, energy and determination to achieve results, including those achieved through cross-functional working
• Numerate and analytical and be able to provide insights
• Excellent communication skills
• Experience in working with an email service provider desirable
• Experience in the embedded finance sector is desirable, though not essential
• Strong project management – ability to manage and deliver several campaigns at the same time

Additional Information

As FGFS is within a regulated environment any offer is subject to satisfactory background checks including criminal record check, credit check, and employment references.

Along with your benefits package we also offer a wide range of perks for our colleagues: Frasers Champion- Our employees are at the heart of our business and we ensure individuals are recognised every single month for their hard work. Frasers Champion is a peer nominated scheme where 8 winners will receive double their pay for a month where they have thought without limits, owned it or been relevant.

Retail Reconnect – In order to build the planet's most admired and compelling brand ecosystem, all employees must understand our business, product and customers. Each financial year, Head Office employees will gain insights by spending two days in one of our stores or the Warehouse. The goal is to learn how the work you do impacts our teams on the frontline, and to bring ideas back to the office which will improve how we work.

Fearless 1200 – Fearless 1200 is our way of recognising our growth. It's bold, ambitious, and designed to reward colleagues across the business for living our values and delivering impact. Fearless 1200 links how we perform to how we're rewarded – check out the video link below to find out more.

Employee Welfare

Frasers Fit – Our Everlast Gyms Team are on a mission to make our workforce the best, and fittest on the planet! We run free gym classes for employees as well as discounted memberships to our clubs. Frasers Fit is our wellbeing programme which aims to support and improve colleagues Physical, Financial & Mental wellbeing. The app is accessible for every employee and includes training, nutrition and lifestyle advice- all completely free.

Retail Trust – We know that its not just about physical health, mental wellness is equally important which is why all of our employees get free access and support from the Retail Trust charity. This includes a 24 hour wellbeing helpline, wellness hub, counselling and financial/legal support.

What's next?

Our Recruitment Team will be reviewing applications and all candidates will receive a response, whether you are successful or unsuccessful. Shortlisted applicants may be asked to confirm a few key details before being booked in for a first stage interview with the Recruiter- this will be behaviourally focussed and centred around how you align with our Culture and Values. If successful we anticipate two further interview stages with the Hiring Manager/wider team which will be more technically focussed and could include a presentation/task so we can see your skills in action.