Marketing Intern - Iceplex And Iceden

Marketing Intern - IcePlex and IceDen

The Florida Panthers enter the 2025-26 season as the two-time defending Stanley Cup Champions, having gone to the Stanley Cup Final in each of the past three seasons. The National Hockey League's southernmost team, the Panthers have reached the postseason in a club-record six consecutive campaigns. The Panthers operate four facilities in Broward County, Florida: Amerant Bank Arena in Sunrise, the Panthers IceDen in Coral Springs, the new state-of-the-art practice facility Baptist Health IcePlex in Fort Lauderdale, as well as the renovated War Memorial Auditorium, which hosts concerts and events for the South Florida faithful.

An organization with deep roots in the community, the Panthers are owned by Vincent J. Viola, a graduate of the United States Military Academy at West Point and a veteran of the U.S. Army. Emphasizing a culture of selfless service both on and off the ice, the Panthers pillar program 'Heroes Among Us' honors a United States military veteran at every game and the Florida Panthers Foundation has four main focuses including veterans affairs, children's health and education, raising awareness for the endangered Florida panther and growing youth hockey.

War Memorial Marketing Intern

Job Summary: The Marketing Intern will work closely on all aspects of Baptist Health IcePlex and Panthers IceDen marketing process including but not limited to social media engagement, email strategies, promotional planning, trend research, assisting with lead generation, and monitoring all in-house marketing efforts. In addition, this role will focus on educational training and gaining practical experience in the field of event and sports marketing across both digital and traditional platforms and activations.

Job Functions

Specific duties include but are not limited to:

• Assist with digital marketing and email strategies, with an emphasis on developing more targeted and relevant interactions with audience
• Assist in creation and execution of promotional plans for marketing campaigns with a focus on fan engagement and lead generation
• Work alongside the team to help develop content & schedule social media posts on IcePlex, IceDen accounts
• Assist with monitoring and reporting on in-house marketing efforts
• Assist with maintenance of the IcePlex and IceDen digital marketing and social media calendar
• Provide support for IcePlex and IceDen website updates and edits
• Other duties as assigned

Requirements

• Undergrad degree in Marketing, Advertising, Media Communications or other relevant major
• Strong understanding of marketing strategy, market trends, and various forms of outreach
• Comfortable with working with Microsoft Office and Adobe Creative Suite
• Strong written and verbal communication skills
• Results-driven with exceptional detail and organizational skills

Expectations

• Position requires part-time office hours Monday through Friday, not to exceed 30 hours a week.
• Event hours will be required upon request
• Complete projects in a timely manner or prior to given deadlines
• Ability to handle multiple tasks in a fast-paced professional environment
• Participate in department community initiatives throughout the year
• Proficient Microsoft Office, including Outlook, Word, Excel, and PowerPoint

Work Environment

This position works in venues where the noise level can be high, temperatures are variable – often cold; lights are bright or dark with occasional exposure to flashing lights and pyrotechnics.

This is a Part-Time position. Must be able to work flexible hours including evenings, weekends and occasional holidays.

At the Florida Panthers Hockey Club, Arena Operating Company, Panthers IceDen, Sanza Food Service, War Memorial Benefit Corporation, and FLA Team Shop, we strive to make every employee feel valued and respected for who they are and the unique contributions they make. We believe that a diverse and inclusive company is a more innovative and successful company, which is why we aim to infuse diversity, equity, and inclusion (DE&I) into all aspects of our culture and our business.

We welcome all to apply and join our team. We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law.