Digital Marketing Growth Specialist - Remote Eligible

Digital Marketing Growth Specialist

Floowi connects top LATAM professionals with leading U.S. companies through remote talent solutions. Our mission is to make LATAM the world's premier hub for growth and excellence.

About Our Client: A provider of AI-powered operations systems and automation services that replace spreadsheet-driven workflows with purpose-built platforms. Offerings include operations audits, custom system design, implementation, data migration, and team training to improve visibility, compliance, and scale for growing teams. Engagements are delivered as scoped projects with ongoing enablement.

Short Description: We're looking for a Digital Marketing Growth Specialist to build a qualified pipeline and waitlist for a new operating system product suite. You will research and target accounts, launch LinkedIn and cold-email outreach, test positioning and offers, and convert attention into booked founder conversations. The role also supports light SEO and authority efforts, runs small growth experiments (lead magnets, micro-tools, resources), and tracks performance so the team knows which channels and messages drive results.

Location: 100% Remote (LATAM only) Language Requirements: Advanced English (C1+) Schedule: Full-time, aligned with EST Start Date: ASAP

Compensation & Benefits:

• Competitive salary in USD
• Remote-first flexibility. Work from anywhere.
• A monthly flexible benefits budget, in addition to your salary.
• PTO and paid U.S. holidays

Responsibilities:

• Own day-to-day demand generation across LinkedIn and cold email, including researching accounts, building contact lists, launching targeted outreach, and nurturing conversations toward booked calls.
• Select and operate prospecting tools within platform guidelines, maintain clean data and simple tracking so every record has a next step, and report on channel performance and message effectiveness.
• Build prospect lists and sequences focused on relevance and personalization, write and test short copy, monitor replies and calendar outcomes, and suggest ongoing improvements.
• Conduct basic keyword and competitor research, support link/authority initiatives, and coordinate with content to ensure key pages are discoverable.
• Propose and run small growth experiments—lead magnets, resources, simple funnels—and identify external communities or channels where the products should show up.

Qualifications:

• Experience running outbound for B2B or agency-focused products with founders or small teams.
• Comfort operating daily in LinkedIn, email, and spreadsheets/CRM trackers.
• Familiarity with basic SEO concepts, competitor/keyword research, and link outreach (plus).
• Ability to write concise prospecting copy and test variations.
• Comfort working in an experimental environment focused on learning speed and measurable outcomes.