β¨ About The Role
- Responsible for developing and executing inbound marketing strategies and product positioning
- Collaborate with the Business Lead to create a strategy for customer growth, acquisition, and retention
- Create engaging content across various channels such as blogs, social media, and emails to attract and engage target personas
- Measure and optimize content marketing campaigns to drive product revenue growth
- Assist in product launches and sales structuring to identify market needs and customer personas
β‘ Requirements
- Experienced Product Marketing Manager with at least 5 years of relevant experience in Tech B2B Marketing
- Strong communication skills and ability to collaborate effectively with internal teams and external partners
- Analytical mindset with the capability to derive insights from data to drive results
- Self-starter with a customer-first mentality and high integrity
- Proven track record of working with marketing automation systems like Hubspot or Salesforce