✨ About The Role
- Develop and execute strategies to increase customer retention and engagement, aligning closely with the customer success team
- Create content, resources, and lead programs to drive customer expansions and maximize the value of the product
- Serve as a liaison between customers and the product team to relay insights and suggestions for product improvement
- Manage and grow online customer communities, customer loyalty programs, and customer advisory boards
- Track and report on key customer marketing metrics to measure customer satisfaction, Net Promoter Score, and customer lifetime value
âš¡ Requirements
- Experienced professional with at least 6 years in a customer marketing role within a fast-growing B2B technology company, including 4 years in a leadership capacity
- Strong understanding of customer retention strategies and customer relationship management
- Excellent communication and interpersonal skills to effectively engage with customers and internal teams
- Proficient in using customer feedback tools and analytics platforms to drive marketing strategies
- Ability to create compelling content, manage multiple projects simultaneously, and have a data-driven mindset