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Social & Growth Marketing Manager

Develop and execute social media campaigns to increase youth sports fan engagement
Charlotte
Mid-Level
2 weeks ago

Marketing Manager

Location: Charlotte, NC

Fastbreak is the leader in operations technology for amateur sports, with a product portfolio for sporting directors, coaches, parents and athletes. We are hiring a hands-on marketing manager to grow our emerging B2C audience, power event promotions with our tournament partners, and turn event photography into fan engagement.

The ideal candidate has a strong marketing background with direct experience growing audiences on social media. You will own social, SEO, and customer storytelling. You love sports and back every idea with a plan, a deadline, and a metric.

What You'll Do

  • Own social growth across Instagram, TikTok, YouTube Shorts, and X.
  • Build the content calendar, post daily, engage communities, and grow followers, reach, and engagement.
  • Run B2B2C campaigns with tournament operators. Build plug-and-play toolkits that include outdoor signage, QR codes, email templates, and social packs.
  • Activate photography & video content. Work with our team of creators to plan shot lists, request priority selects, and publish highlight reels and galleries that convert to traffic and sales.
  • Support brand sponsors. Co-create organic campaigns, giveaways, and channel swaps that find new audiences while staying brand-safe for youth sports.
  • Be on site some weekends. Capture live stories, short clips, and creator UGC, and ensure signage and QR flows drive scans.
  • Measure and report. Build simple dashboards for social, SEO, and email. Track growth, CTR, signups, gallery views, and conversion.
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Social & Growth Marketing Manager
Charlotte
Marketing
About Fastbreak AI