Marketing Consultant EY Studio +

Marketing Consultant EY Studio+

EY Studio+ brings together design, technology, and commercial expertise to help organizations reimagine marketing, sales, and customer experience. With 7,000 specialists worldwide and the power of EY.ai and leading tech alliances, we deliver human-centered, data-driven solutions that create measurable growth and lasting customer impact.

The Opportunity

As an all-around Marketing Consultant at EY Studio+ in Belgium, you will be a strategic force, helping our clients navigate their most complex marketing challenges and exciting growth opportunities. This is not a traditional marketing role; it is a client-facing position where you will leverage your deep expertise in key areas while drawing on a broad understanding of the full marketing spectrum. You will work on high-impact projects, from developing bespoke marketing strategies for leading Belgian businesses to implementing integrated, data-driven campaigns across diverse sectors.

You are a creative athlete with a passion for numbers, a flair for the creative, and a relentless drive for results. You will be a vital link, connecting local client needs with the vast, multidisciplinary resources of the global EY network.

Your Key Responsibilities

• Client engagement & strategic advisory: Act as a trusted advisor to clients and senior management, providing expert guidance on marketing strategies and initiatives. Conduct comprehensive market research, competitive analysis, and customer segmentation to identify growth opportunities.
• Marketing strategy & campaign development: Develop comprehensive, data-driven marketing strategies and bespoke plans. Manage the full campaign lifecycle, from concept and planning to implementation and optimization across various platforms (digital, social, traditional).
• Cross-functional collaboration: Work closely with multidisciplinary teams across EY service lines (e.g., Technology, Strategy, Tax) and with client teams to ensure effective execution of marketing campaigns and solutions.
• Data-driven insights & reporting: Utilize data analytics and advanced tools to track and report on campaign performance, providing clear insights on ROI, lead generation, and customer acquisition. Prepare detailed reports, presentations, and analyses to communicate performance metrics and strategic recommendations to stakeholders.
• Content & communications: Contribute to the development of strategic communications, including thought leadership articles, leadership messages, and pitch books, to help EY and its clients stand apart from the competition.
• Marketing technology: Advise clients on their MarTech stack, helping them audit existing tools, identify gaps, and implement new solutions (e.g., marketing automation, analytics platforms) to drive efficiency and effectiveness.

Essential Skills and Qualifications

• A minimum of 5 years of proven experience in consulting, marketing, advertising, or a related field, with a track record of developing and executing successful campaigns or transformations.
• Experience in B2C and B2B or professional services marketing is highly preferred.
• Demonstrable expertise in strategic marketing, data analytics, and/or marketing technology (MarTech) stack management.
• Strong analytical skills with the ability to translate complex data into clear insights and strategic recommendations.
• Excellent project management and organizational abilities, capable of managing multiple projects and meeting tight deadlines.
• A "can-do," problem-solving attitude and an entrepreneurial spirit.
• Outstanding communication and interpersonal skills, with the ability to engage, influence, and motivate stakeholders at all levels.
• Proficiency in English is essential, with fluency in Dutch and/or French being a strong plus due to the Belgian market context.

What Defines Success in This Role

We are looking for a highly motivated, creative, and adaptable professional. The ideal candidate is a self-starter who thrives on new challenges and big ideas. You possess a strong business development mindset and a relentless curiosity to continuously identify new opportunities. You are a natural relationship builder who can inspire teams and clients to achieve their ambitions. You are ready to leverage the power of technology, including AI, to drive meaningful transformation and help clients realize long-term value.