Global Audit Brand, Marketing And Communications Lead - Associate Director

Global Audit Brand, Marketing And Communications Lead - Associate Director

Location: London, Anywhere Globally

Salary: Competitive

Job Description

At EY, we're all in to shape your future with confidence. We'll help you succeed in a globally connected powerhouse of diverse teams and take your career wherever you want it to go. Join EY and help to build a better working world.

The Brand, Marketing and Communications (BMC) function has an important role to play in helping to achieve EY's ambition to create long-term value as the world's most trusted, distinctive professional services organization. We work hand in hand with the business to take services and solutions to market; bring our purpose, building a better working world, to life for our people, clients and communities; engage our people and build a high performing culture; and to build the commercial value and emotional resonance of the EY brand.

BMC also includes a number of teams who are responsible for content development, editorial, webcasts, events-staging, strategy, planning and operations. Through the collective power of BMC, and the other teams and specialists we work with, we aim to build a better working world by driving commercial value through distinctive marketing and communications that deliver measurable market impact.

The opportunity

As a Big Four professional services organization, Audit is a strategic priority. It is central to the EY Assurance service line in building confidence in businesses and the capital markets for better decisions that have a positive impact on our world, and is critically important to the EY global network because it underpins the organization's purpose and reputation.

The EY organization continues to make significant investments in its Audit teams, the transformation of audit services and its AI-powered technology platform to enhance quality, improve on an exceptional employee and client experience; and provide the tools our people need to deliver a market-leading audit. As Global Audit BMC Program Lead, you will support the ongoing development and growth of Audit as it continues on this journey.

This senior-level position will collaborate with global and regional Assurance leadership, the Audit Transformation Office, Professional Practice, Quality Leadership, digital teams and other Assurance, Audit and BMC stakeholders to develop, create and activate marketing, communications and enablement programs that support the delivery, quality and technical aspects of the audit. Working with a team of brand, go-to-market and external and internal communications professionals, you will be responsible for program development, execution and measurement, senior stakeholder and staff management, and working with account and regional teams to ensure messaging, activities and materials support global and local market needs.

Success in this role will be demonstrated through the results of leading and owning the delivery of strategic initiatives and their activities that build awareness and preference, continually increase communications effectiveness and evolve the Audit services brand.

Your key responsibilities

• Manage and deliver complex multi-channel marketing and communications activities with the input of multiple stakeholders
• Manage senior stakeholder relationships and provide strategic counsel on brand, marketing and communications best practices
• Create marketing and communications programs, which include materials such as positioning documents, thought leadership, digital content and product summaries within EY guidelines
• Support the ongoing transformation of audit with impactful change management communications and enablement
• Identify measurable goals and track success
• Manage and counsel marketing and communications professionals and play a senior role across the wider Assurance BMC group and BMC function.
• Ability to travel occasionally

Skills and attributes for success

• A proven track record of turning strategy into action to deliver b2b marketing and communications programs, initiatives and activities within an ever-changing marketing and communications environment
• Project management and successful delivery within a matrixed and virtual team environment
• Strong communications (channel deployment and storytelling skills; resource and project management acumen and attention to deadlines; and experience delivering programs across a complex, multimarket, regulated environment)
• An understanding of marketing channels and tactics, with an emphasis on digital and the application of AI to standardize and simplify processes while improving the quality of deliverables.

Ideally, you'll also have

• Excellent networking experience and skills in a wide range of situations and with people at all levels within an organization, including global leaders
• Demonstratable knowledge, skills and abilities concerning global business fundamentals, business models, ethics, competitive analysis and cross cultural/geographical sensitivities
• Flexibility in adapting to a changing role and responsibilities
• Proven ability to excel in a Big Four or professional services firm
• The role will collaborate with colleagues globally, which will occasionally require working outside of normal business hours.

What we look for

An experienced b2b brand, marketing and communications "triathlete" with a proven track record in delivering complex, multichannel, global programs in an environment of ongoing transformation. The individual will be highly organized with a strong eye for detail. They should have experience of operating and managing teams in a matrix structure, and ideally exposure to audit services marketing and communications. Also they will have the ability to interact, influence and communicate effectively with senior stakeholders across a multimarket environment.

What we offer you

At EY, we'll develop you with future-focused skills and equip you with world-class experiences. We'll empower you in a flexible environment, and fuel you and your extraordinary talents in a diverse and inclusive culture of globally connected teams.

• We offer a comprehensive compensation and benefits package where you'll be rewarded based on your performance and recognized for the value you bring to the business. The base salary range for this job in all geographic locations in the US is $128,700 to $247,800. The base salary range for New York City Metro Area, Washington State and California (excluding Sacramento) is $154,500 to $281,600. Individual salaries within those ranges are determined through a wide variety of factors including but not limited to education, experience, knowledge, skills and geography. In addition, our Total Rewards package includes medical and dental coverage, pension and 401(k) plans, and a wide range of paid time off options.
• Join us in our team-led and leader-enabled hybrid model. Our expectation is for most people in external, client serving roles to work together in person 40-60% of the time over the course of an engagement, project or year.
• Under our flexible vacation policy, you'll decide how much vacation time you need based on your own personal circumstances. You'll also be granted time off for designated EY Paid Holidays, Winter/Summer breaks, Personal/Family Care, and other leaves of absence when needed to support your physical, financial, and emotional well-being.

Are you ready to shape your future with confidence? Apply today. EY accepts applications for this position on an on-going basis.

For those living in California, please click here for additional information.

EY focuses on high-ethical standards and integrity among its employees and expects all candidates to demonstrate these qualities.

EY | Building a better working world

EY is building a better working world by creating new value for clients, people, society and the planet, while building trust in capital markets.

Enabled by data, AI and advanced technology, EY teams help clients shape the future with confidence and develop answers for the most pressing issues of today and tomorrow.

EY teams work across a full spectrum of services in assurance, consulting, tax, strategy and transactions. Fueled by sector insights, a globally connected, multi-disciplinary network and diverse ecosystem partners, EY teams can provide services in more than 150 countries and territories.

EY provides equal employment opportunities to applicants and employees without regard to race, color, religion, age, sex, sexual orientation, gender identity/expression, pregnancy, genetic information, national origin, protected veteran status, disability status, or any other legally protected basis, including arrest and conviction records, in accordance with applicable law.

EY is committed to providing reasonable accommodation to qualified individuals with disabilities including veterans with disabilities. If you have a disability and either need assistance applying online or need to request an accommodation during any part of the application process, please call 1-800-EY-HELP3, select Option 2 for candidate related inquiries, then select Option 1 for candidate queries and finally select Option 2 for candidates with an inquiry which will route you to EY's Talent Shared Services Team (TSS) or email the TSS at ssc.customersupport@ey.com.