Assistant Marketing Manager

Assistant Marketing Manager

This role is part of the Global Marketing Team driving business performance and building brand exposure of Eurofins Assurance.

The candidate will be exposed to global marketing landscape and work in a highly dynamic B2B environment. This is the right post for any marketer who always looks for new endeavors and vibrant elements in life, as well as enjoys meeting people of varied culture and backgrounds.

Job Responsibilities

• Stay in line with business objectives and KPIs to drive leads
• Measure effectiveness of different campaigns and channels including websites, social media, email campaigns, webinars, trade associations and media partnership

Content development

• Produce high-quality content for website, social media, newsletter and other channels, aligned to SEO strategy
• Develop sales kits that bring out USPs and facilitate sales team in client retention and new business development
• Ensure consistency of tone, brand identity, and key messages across all communication channels

Event management

• Arrange in-house webinars and in-person events
• Monitor event effectiveness with Sales

Digital performance

• Develop and own SEO strategy in line with business objectives
• Maintain mass mailing databases hygiene and implement automation
• Manage and optimise Google Ads to drive business growth

Internal communications

• Build collaborative relationship with internal teams
• Provide support to local offices as needed

Qualifications

• 5-7 years of marketing experience. No relevant industry experience is welcome.
• High proficiency in English
• Experience in MS Dynamic CRM is highly preferable
• Proven track record in digital project executions and measurements
• Fast-learner with multi-tasking ability
• Great communications skills and passion in work

Additional Information

• This is a hybrid role. You will be required to go to the office 2 days a week.
• For the 3 home-working days, you will be required to start your working shift at 11am to cover different time zones easier.
• Travel is not required.
• Work portfolio is highly appreciated but not compulsory.