✨ About The Role
- Responsible for building a scalable paid acquisition function and managing a set budget across various marketing channels
- Collaborate with the content team to optimize conversion rates and develop an email marketing strategy
- Work closely with the sales team to understand inbound performance and increase demand and conversion rates
- Improve attribution reporting and stay up to date on the best MarTech tools and techniques for optimizing the customer journey
- Develop internal reporting systems, own efficiency metrics, and provide in-depth analysis of campaign performance
⚡ Requirements
- Experienced growth marketing professional with a track record of scaling customer acquisition strategies in B2B companies
- Comfortable working in a fast-paced environment and making data-driven decisions to optimize marketing channels
- Strong background in growth engineering and familiarity with MarTech tools such as Webflow, Segment, and Salesforce
- Ability to work independently, communicate transparently, and cultivate trust within the team
- Interest in shaping the culture of a growing company and contributing to its success