Director, GTM Enablement Business Partners

Director, Gtm Enablement Business Partners For Natm

As the Director, GTM Enablement Business Partners for NA and LATM, you will be responsible for leading a team of GTM Enablement Business Partners and Trainers. This team focuses on driving sales effectiveness and improving performance for go-to-market (GTM) teams in the North America (NA) and Latin America (LATAM) regions. You will manage a team of embedded partners who work directly with customer-facing leaders, including those in sales, presales, and customer success, to pinpoint performance gaps and design targeted solutions.

Your main responsibilities will include overseeing execution, scaling best practices, coaching your team, and aligning closely with senior sales and GTM stakeholders in the region.

This position is a people manager role reporting to Vice President, GTM Enablement.

Responsibility

• Define and deliver regional or segment-level enablement strategy aligned with GTM leadership priorities
• Translate executive business goals (pipeline, ACV growth, churn reduction) into performance-focused enablement plans
• Lead quarterly/annual business reviews with GTM leadership to show enablement's impact
• Lead, coach, and develop a high-performing team of GTM Enablement Business Partners in North America and LATAM
• Set team and individual goals and establish processes to ensure alignment with global standards
• Act as a player-coach when needed, especially for GTM stakeholders who do not have an assigned GTM Performance Partner
• Routinely interact with and effectively influence cross-functional partners and stakeholders
• Ensure the consistent achievement of team goals and objectives on time, within budget, and to the highest quality
• Hire, develop, and retain diverse top talent for your team.
• Act as the primary point of contact for GVPs/Regional GTM Leadership and escalate issues from the field to global enablement leadership
• Influence GTM leadership agendas by surfacing performance insights and recommending changes to process, methodology, or resourcing
• Ensure your team is closely aligned with leadership priorities and represents those priorities to the broader GTM Enablement team
• Act as an escalation and alignment point between GTM Enablement Business Partners and global GTM Enablement leadership
• Develop and deliver a strategic, performance-based enablement plan that aligns with the business goals of stakeholders on a quarterly basis
• Plan and prepare to deliver a quarterly business review to the regional GTM leadership teams
• Ensure your GTM Enablement Business Partners contribute to the strategic plan and that the performance gaps of their respective teams are captured
• Guide your team in using data, feedback, and field insights to identify skill, process, behavior, or product knowledge gaps
• Ensure program recommendations align with key business metrics like pipeline coverage, conversion rates, deal size, and quota attainment
• Oversee the creation of performance improvement plans by your team, ensuring they clearly identify problems, necessary training, and content dependencies
• Oversee the delivery of field training to GTM stakeholders.
• Collaborate with Enablement content leaders to ensure consistency between global programs and local delivery
• Help standardize frameworks for global enablement programs.
• Track and report on the impact of enablement using key performance indicators and GTM performance metrics
• Collect insights from your team to inform global enablement programs, content, and internal tools
• Lead retrospectives and post-mortem analyses to assess the effectiveness of interventions and programs
• Seek and provide real-time feedback on the training delivered by your team
• Create and promote a culture of learning, accountability, and data-driven decision-making