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Account Based Marketing Manager

Create personalized ABM campaigns to target high-value professional services firms
City of Edinburgh, Scotland, United Kingdom
Mid-Level
GBP46,387 – 59,148 GBP / year
2 days ago
Dayshape

Dayshape

An AI-driven platform designed to optimize planning and decision-making processes for professional services firms.

Dayshape Account Based Marketing Specialist

Dayshape is an award-winning software scale-up with big ambitions and the momentum to match. Trusted by Big Four and many other top professional services firms globally, our AI-powered resource management platform is helping organisations to achieve extraordinary results.

Our platform stands apart as the only solution that combines advanced AI, real-time project financials, and firm-wide insights to elevate resource management to a strategic function. By driving profitable growth, powering confident decisions, and ensuring satisfied clients and teams—we're helping our customers build strong organisations and careers for the long term.

Dayshape is a single-product company that's grown rapidly from start-up to scale-up. We are a unique, powerful platform, but our space is becoming increasingly competitive, and we need to stay in pole position. As we develop the product, partner with other solutions such as Workday and Microsoft, and move into new verticals, marketing is critical to support our growth.

This is a hands-on role responsible for defining what ABM looks like at Dayshape as we scale into new lines of business and geographies within our existing and prospective customer base in the professional services sector. You will help develop and execute the product marketing plan and activities that enable our key target accounts to understand Dayshape's USPs and inspire them to buy. In doing so, you will contribute to the overall achievement of the marketing team's objectives and, ultimately, Dayshape's pipeline growth.

Your day-to-day could look like any mix of; aligning with Sales on key target accounts and lead/deal progression, reviewing campaign performance to identify engagement gaps or opportunities, creating personalised messaging or landing pages for a 1:few campaign, briefing the content or design team, and optimising LinkedIn ad campaigns – all while juggling fast-moving priorities and staying focused on driving revenue impact from high-value accounts.

This is a full-time role (37.5 hours per week). We typically work from 09:00 - 17:30 from Monday to Friday, though we can be flexible around this, just let us know. We're ideally looking for someone in/around Edinburgh, though we're open to the possibility of this being a remote role (as long as you're in the UK). We're making the most of hybrid working, so you won't need to come into the office everyday (unless you want to!).

Equality of opportunity is more than just a responsibility: we believe it's a huge advantage to welcome a variety of experiences and perspectives into the team. Diversity is a great asset and, as such, we strongly encourage applications from any background.

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Account Based Marketing Manager
City of Edinburgh, Scotland, United Kingdom
GBP46,387 – 59,148 GBP / year
Marketing
About Dayshape
An AI-driven platform designed to optimize planning and decision-making processes for professional services firms.