✨ About The Role
- The Growth Marketing Lead will be responsible for planning, developing, executing, and optimizing email marketing and social media campaigns.
- This role involves evaluating and managing acquisition channels to ensure operational efficiency and conversion optimization.
- The candidate will build and manage a calendar of regular marketing programs aimed at attracting and engaging the target audience.
- The position requires managing consultants and leveraging technology to create marketing assets for distribution.
- The Growth Marketing Lead will work closely with the marketing leader to align growth efforts with broader company objectives.
âš¡ Requirements
- The ideal candidate will have a strong background in digital marketing, particularly in email marketing and CRM software.
- A successful Growth Marketing Lead will possess excellent project management skills and a keen attention to detail.
- The candidate should be both a strategic thinker and a hands-on doer, capable of executing marketing campaigns effectively.
- Strong analytical skills are essential to measure and report on campaign performance and make data-driven decisions.
- The individual should be excited about exploring new channels to engage families and communities.