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Senior Regional Field Marketing Manager [east/canada]

Develop regional event strategies to increase brand awareness and pipeline growth
New York
Senior
$105,600 – 154,000 USD / year
18 hours agoBe an early applicant
Dataminr

Dataminr

A real-time information discovery platform that leverages AI to detect and disseminate critical events for businesses and organizations.

Senior Regional Field Marketing Manager

Dataminr is seeking a highly analytical, data-driven Senior Regional Field Marketing Manager who will be responsible for building and executing a local marketing plan that drives impact, pipeline growth and brand awareness for the region. They will collaborate cross-functionally to set an event strategy that aligns with the regional GTM business priorities and marketing program focus. They have a proven track record of building successful event strategies that drive awareness, demand generation, and customer and partner engagement. The ideal candidate possesses a strong background in event management, excellent project management skills, efficient communication and a passion for delivering exceptional experiences that engage tech professionals, customers, employees and stakeholders.

Working at Dataminr you'll have the opportunity to tackle the most exciting trends in AI on a daily basis to power a revolutionary product that uncovers critical events around the world as they unfold.

The opportunity

  • Planning, coordinating, and executing local industry conferences, regional user groups, and supporting demand generation activities at Tier 1 corporate events.
  • Building and executing a regional marketing plan aligned with overall business GTM goals.
  • Collaborating cross-functionally with campaign owners to ensure consistent messaging across all activities and communications.
  • Demonstrating an analytical, data-driven, and creative approach to brand awareness and pipeline driven activities, analyzing event performance, and providing event success reports.
  • Partnering closely with regional sales and partner teams to support market expansion and goals.
  • Collaborating with the marketing team to develop event promotion strategies, including email campaigns, social media, and lead follow up engagements post-event lead.
  • Developing and managing event timelines, budgets, and logistics to ensure smooth execution.

What you bring

  • BS/MS degree in marketing or a related field.
  • 5+ years of experience in regional growth marketing, including planning and executing events such as local user groups, tradeshows, forums, speaking engagements, and executive experiences.
  • Ability to work across different time zones and collaborate with global teams.
  • Excellent project management and organizational skills, handling multiple events simultaneously.
  • Proficiency in managing event budgets, sponsorships, and cost optimization strategies.
  • Demonstrable experience developing data-driven event strategies with clear measurement goals and metrics that align with business objectives.

About Dataminr

At Dataminr, we are a mission driven team of talented builders, creators and visionaries who have real-world impact on how organizations are able to respond to events. Dataminr's groundbreaking, AI-powered, intelligence platform provides organizations with the earliest signals of emerging risks, events, and threats before they unfold. Trusted by two-thirds of the Fortune 50 and half of the Fortune 100, Dataminr's platform analyzes billions of public data inputs spanning text, image, video, audio and sensor data across 150+ languages, empowering our clients to stay one step ahead in an increasingly complex world where every second counts. Founded in 2009, we have pioneered the world's first real-time event detection platform, long before the recent Gen AI 'boom.' Dataminr operates all around the world united by our passion to use AI for the greater good, be agents of positive change and put our technology into the hands of clients charged with the responsibility to keep organizations running and keep people safe. As our employees focus on developing our revolutionary technology, we focus on our employees. Dataminr is proud to offer a variety of flexible work arrangements, offices all over the world to foster collaboration, generous PTO and sick leave, and more, as part of our competitive benefits package aimed at keeping all our employees happy and healthy. Explore all our benefits here. We believe our differences give us strength. Our employees are empowered to be their best, authentic selves through various opportunities, such as our robust employee resource group (ERG) network, manager development programming, professional development funds, and more. We serve a global community made up of many cultures and strive to reflect the world and clients we serve, with a workforce built on merit and equity. We actively condemn racism and discrimination in any form. We stand for social good, fostering a culture of allyship, and standing up for those who face systemic barriers to equality. We lead with empathy and strive to be agents of positive change in our company and in our communities.

The annual base salary range for this position is $105,600 - $154,000. You will also be eligible to receive a discretionary bonus and Company equity. Actual salary will be based on a number of factors including, but not limited to, geographic location, applicant skills, and prior relevant experience. Dataminr is an equal opportunity and affirmative action employer. Individuals seeking employment at Dataminr are considered without regards to race, sex, color, creed, religion, national origin, age, disability, genetics, marital status, pregnancy, unemployment status, sexual orientation, citizenship status or veteran status. Dataminr will collect and process your personal data. All personal data will be processed in accordance with applicable data protection laws. Please see Dataminr's candidate privacy notice available here. If you have any queries, please contact the People Team at hr@dataminr.com or privacy@dataminr.com.

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Senior Regional Field Marketing Manager [east/canada]
New York
$105,600 – 154,000 USD / year
Marketing
About Dataminr
A real-time information discovery platform that leverages AI to detect and disseminate critical events for businesses and organizations.