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AV Account Executive

Develop and execute TV and VOD buying strategies that deliver client KPIs.
Dublin
Mid-Level
1 week ago

TV Activation

Understanding each client’s needs and ensure effective buying strategy is put in place to deliver key KPIs

Monitoring campaign performance and consistently tracking to ensure each KPI is delivered on in full

Constantly developing your understanding of the TV landscape by taking learnings from Manager, Team Leads and Head of AV and putting this into practice

Staying up to date with new programming and how that might help deliver on client KPIs

Report back on campaign delivery through PCA's or other workflows

VOD Activation

Understanding each client’s needs and ensure effective buying strategy is put in place to deliver key KPIs

Monitoring campaign performance and consistently tracking to ensure each KPI is delivered on in full

Ensuring full understanding of tracking templates, compiling the trackers accurately and taking learnings from past performance with action plans for future campaigns put into place

Work with all suppliers and internal programmatic teams to ensure most relevant strategies are put in place

Value Delivery

Work with Team Lead on tracking AV performance vs. targets, both locally and globally

Ensure all templates are up to date and delivered on time

Ensure each supplier delivers all value across the period factoring in value owed when required

Ensure quality targets are achieved on all clients

Complete audit packs and associated works and ensure they are updated monthly and accurate and delivered on time

Review audit packs, PVAs etc. for accuracy

Operational Finance

Ensure all financials are up on the system by required timelines, any historic issues are resolved in a timely fashion

The Knowledge & Skills Needed

  • Strong ability to pick up and understanding various systems
  • Good negotiator
  • Drive to want to constantly learn more about the AV landscape
  • Ability to understand excel spreadsheets
  • Good communicator who can argue effectively
  • Positive attitude to development
  • Self starter

What You'll Produce

AV campaigns which deliver on all KPIs for your clients

Clear PCA's demonstrating campaign performance

Up to date and accurate tracking templates which clearly show performance

Audit packs for campaign performance

The Experience & Qualifications Needed

Ability to develop strong mathematical grounding

Someone who won't shy away from tough conversations with suppliers

Willing to work within a team structure and take direction

Organised individual who

The Decisions You'll Make

Programming strategies that deliver on client KPI's

Learnings from previous campaigns put into action

Who You'll Interact With

Clients

Account Directors

Account Managers

Account Executives

DAN Stakeholders

Business Director

Head of Media

AV Team Lead

Client Leadership Teams

SLT of DAN Ireland

Wider DAN Ireland teams

Suppliers

All TV and VOD contacts

Sponsorship and Promotions partners

Your Measures of Success

Audit performance

Feedback from client teams

Feedback from Team Lead

Feedback from Head of AV

Programmatic plans that deliver within tolerance

Invoice accuracy

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AV Account Executive
Dublin
Sales
About Dan Global