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Content Marketing Specialist - Remote Eligible
Develop compelling multi-channel content aligned with client sales and marketing goals
Remote
Mid-Level
12 hours agoBe an early applicant
CrewBloom
A firm specializing in connecting businesses with remote sales and support talent from around the globe.
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Strategic Content Professional
We are seeking a strategic and hands-on content professional to develop compelling messaging and content assets that fuel our clients' out campaigns. This role is responsible for crafting persona-driven content across email campaigns, LinkedIn, webinars, and other channels.
Key Responsibilities
Email Campaign Content:
- Develop messaging for cold and warm email outreach campaigns.
- Collaborate with internal strategists to align messaging with client value propositions and sales objectives.
- Implement A/B testing to optimize open rates and response rates.
LinkedIn Content Strategy:
- Plan and create LinkedIn content calendars and select client campaigns.
- Write thought leadership posts, articles, and client-facing updates tailored to key buyer personas.
- Leverage analytics to inform content iteration and improvement.
Webinar & Event Messaging:
- Develop webinar topics, outlines, and promotional messaging.
- Partner with subject matter experts to script engaging presentation content and follow-up sequences.
Campaign Support & Enablement:
Produce supporting content including case studies, landing page copy, and nurture sequences.
Methodology Integration:
- Apply principles from Building a StoryBrand to develop clear, persuasive messaging.
- Support sales enablement efforts by creating content that aligns with each stage of the buyer journey.
- Work closely with marketing, sales, and RevOps teams to align content initiatives with broader growth goals.
- Contribute to developing content processes and best practices that scale across multiple client engagements.
About CrewBloom
A firm specializing in connecting businesses with remote sales and support talent from around the globe.