Chief Revenue Officer/Sales Director
CorDx, a multi-national biotech organization focused on pushing the limits of innovation and supply in global health, is seeking a dynamic and highly skilled Chief Revenue Officer (CRO) to join our leadership team in the rapidly growing In Vitro Diagnostics (IVD) sector. Position: Chief Revenue Officer/Sales Director Location: Atlanta, GA Position Type: 5 days Onsite Exempt Position Salary Range: $100,000-$200,000
Job Summary:
The CRO will be responsible for driving the company's revenue growth strategy, overseeing all revenue-generating functions, and leading the development and execution of sales, marketing, customer success, and business development strategies. This individual will work closely with cross-functional teams to expand market share, optimize sales operations, and achieve revenue targets while maintaining a strong focus on customer relationships and long-term business sustainability.
Key Responsibilities:
Revenue Strategy Development:
- Define and execute a comprehensive revenue growth strategy in alignment with the company's goals and vision within the IVD sector.
- Identify new revenue opportunities, including partnerships, licensing agreements, and innovative sales models to drive growth.
Sales Leadership & Execution:
- Lead the global sales team and ensure that sales objectives, KPIs, and quotas are met or exceeded.
- Develop and implement effective sales strategies for IVD products and services, ensuring that the sales team is fully aligned with corporate objectives.
- Foster relationships with key stakeholders, including healthcare providers, distributors, and regulatory bodies.
Marketing & Brand Positioning:
- Collaborate with the marketing team to develop strategies for product positioning, branding, and demand generation specific to the IVD industry.
- Oversee the development of marketing campaigns that support product launches, market expansion, and customer acquisition.
Customer Success & Retention:
- Drive initiatives that ensure high customer satisfaction and retention, including managing customer success teams and ensuring a seamless customer experience from acquisition to support.
- Leverage customer feedback to optimize product offerings and ensure market needs are addressed.
Cross-Functional Collaboration:
- Work closely with product development, R&D, regulatory, and operations teams to ensure the successful launch and delivery of IVD products and services.
- Lead collaboration across departments to drive alignment on revenue goals, customer needs, and market trends.
Market Expansion & Partnerships:
- Lead efforts to enter new markets, including international regions, and develop strategic partnerships with healthcare organizations, distributors, and other key stakeholders.
- Oversee contract negotiations, deal structures, and partnerships to maximize long-term revenue potential.
Financial & P&L Management:
- Own the company's revenue forecast and P&L for the sales and marketing functions.
- Monitor and optimize revenue growth, ensuring cost-effectiveness, margin protection, and overall profitability.
Data-Driven Decision Making:
- Utilize analytics to track revenue performance and provide insights for strategic decision-making, ensuring revenue goals are met.
- Analyze sales trends, market conditions, and customer data to drive informed decision-making.