Marketing Operation Specialist

Marketing Operations Specialist

Bulgaria

A career that's the whole package!

At Conga, we've built a community where our colleagues can thrive. Here you'll find opportunities to innovate and support growth through individual and team development, all within an environment where every voice is heard.

Conga lines up commercial operations so companies run as connected, smarter businesses. By unifying the people and processes that drive commerce, Conga aligns pricing, quoting, contracting, rebates, and communications so teams stay in sync and buyers keep moving forward. The result is trusted decisions, consistent buyer experiences, and profitable growth. More than 10,000 customers worldwide, including over 50% of the Fortune 100®, trust Conga when commercial complexity is high and global impact is on the line.

Our approach is grounded in the Conga Way, a framework that reflects our values and drives everything from hiring to decision-making, as well as key programs including recognition. Created with direct input from our colleagues, the Conga Way forms the foundation of our vibrant culture.

Job Title: Marketing Operations Specialist

Locations: Sofia (Hybrid)

Reports to: Senior Director, Marketing Operations

A quick snapshot

We are looking for a hands-on, technically strong Marketing Operations Specialist to own and elevate Conga's email marketing function. This role is the primary driver of our Email Marketing Center of Excellence — responsible for execution quality, deliverability, reporting, and continuous improvement across all outbound email programs. You will report to the Marketing Operations Manager and partner closely with Demand Generation, Product Marketing, Corporate Marketing, and the Sales Development organization to ensure every email is on-brand, precisely targeted, and built to perform.

Why it's a big deal…

The Marketing Operations Specialist plays a critical role in ensuring Conga's email marketing programs are effective, scalable, and data-driven. As the driver of our Email Marketing Center of Excellence, this role directly impacts how we engage prospects, generate pipeline, and support revenue growth. By optimizing campaign execution, deliverability, and performance insights, this position ensures that every email delivers value and drives measurable business outcomes.

Here's what we're looking for…

Email Marketing Center of Excellence — Primary Focus

• Own all email campaign builds, scheduling, QA, and sends within Marketo
• Define and enforce email marketing standards, templates, and governance (naming conventions, folder structures, documentation)
• Build and manage an A/B and multivariate testing infrastructure across subject lines, send times, CTAs, and content
• Monitor and continuously improve email deliverability — domain/IP health, bounce management, and CAN-SPAM/GDPR compliance
• Develop and maintain sophisticated email performance dashboards tracking open rates, CTR, conversions, and pipeline influence

Marketo Campaign & Nurture Execution

• Build and manage multi-touch nurture and drip programs across the full buyer journey
• Configure smart campaigns, trigger campaigns, and batch programs supporting all marketing teams
• Partner with the Events team to execute pre- and post-event email programs

Outreach Sequence Management

• Build and maintain Sales/SDR email sequences in Outreach in partnership with the Sales team
• Ensure alignment between Marketo nurture and Outreach sequences to prevent audience overlap
• Track sequence performance and deliver regular optimization recommendations

Database Segmentation & Hygiene

• Build and manage dynamic audience segments and smart lists in Marketo for precise targeting
• Partner with Revenue Operations on database health — deduplication, normalization, and suppression lists
• Manage opt-in/opt-out compliance and unsubscribe processes across all email channels

Here's what will give you an edge…

Required

• 3–5 years of hands-on experience in marketing operations or email marketing
• Expert-level proficiency in Marketo — smart campaigns, programs, segmentation, tokens, and reporting
• Experience building and managing email nurture and drip programs
• Experience with Outreach or a comparable sales engagement platform
• Strong understanding of email deliverability and compliance (CAN-SPAM, GDPR, CASL)
• Proficiency in database segmentation, list management, and hygiene best practices
• Excellent attention to detail and ability to manage multiple stakeholders and deadlines

Preferred

• Marketo Certified Expert (MCE) certification
• Experience with Salesforce CRM
• Experience with Outreach
• Familiarity with HTML/CSS for email template editing
• B2B SaaS experience

Did we pique your interest?

If this sounds like the kind of job you would love in the kind of environment where you would thrive, please click apply. We'd love to hear from you!

Preferred Resume Format

We accept resumes in any format, we suggest using PDF or plain text. These formats help ensure that your resume's formatting remains intact, making it easier for our recruiters to review your application promptly.

Don't meet every requirement for the role?

Studies have shown that women and members of ethnic minorities are less likely to apply to jobs unless they meet every single qualification. At Conga we are dedicated to building a diverse, inclusive, and authentic workplace, so if you're excited about this role but your experience doesn't align perfectly with every qualification in the job description, we encourage you to apply anyway. You just might be the right candidate for this or other roles.