Marketing & Engagement Manager

Marketing And Engagement Manager

We are seeking a hospitality minded Marketing and Engagement Manager to join our University of Pennsylvania dining operations team. This individual is responsible for all Bon Appétit marketing activities to include advertising and promotions at their designated account; they will work closely with our client and the management team to produce marketing strategies and collateral that are conducive to both the U of Penn's residential and retail community's needs, focusing efforts on client and customer satisfaction.

Key responsibilities include:

• Activate our brand both internally through our people programs and externally with customer experience initiatives.
• Collaborate creatively within the Image + Style team to develop customer experience initiatives that enhance our brand and contribute to customer satisfaction and increased participation and revenues.
• Utilizes activation toolkit for most efforts. Manage small-scale design projects with our professional design team to account for specific needs within our brand vision.
• Support field teams on-site for various brand activation initiatives and client needs. Support account openings in the portfolio
• Proactively develops recommendations to refresh customer experiences onsite to support account retention.
• Surface issues/requests for projects that can be done at a mass level. Works collaboratively to develop new systems and tactics to approach tasks more efficiently and effectively. Leads by "automating the predictable, so we can humanize the exceptional."
• Develop new strategies and tactics for promoting existing or new locations, to enhance sales, customer experience, and customer satisfaction.
• Guide accounts through building business plans and ensure teams buy in to plan, execute, and report on the impact.
• Ensure all content on account sites is relevant and correct, reviewing for design, grammar, and Bon Appetit brand voice.
• Assist in preparation and presentation of marketing activation related events | projects for client quarterly reviews, activation snapshots and reporting.
• Manages guest communications inclusive of social media platforms, constant contact emails, bi-annual guest engagement surveys, and website updates.
• Manages all video and image assets.

Qualifications:

• Education: BA or BS degree in Marketing/Communications, Public Relations, or Journalism preferred
• Experience: Minimum 4 years' experience in a marketing, communications, or public relations role, either in an agency setting or in-house for a restaurant or foodservice establishment.
• A demonstrated ability to be proactive and assertive in identifying and capturing growth opportunities, as well as thinking creatively and strategically.
• Proficient with Microsoft Office Applications, Photoshop, Adobe Acrobat, and WordPress.
• Experience managing the design process is a plus.
• Very strong writing skills, including proper grammar and spelling.

• Organized, detail-oriented and process-oriented. A strong self-motivator with the ability to work at times with minimal supervision, accomplish a high degree of excellence without direct instruction, and problem solve for the best solutions.
• You must have excellent interpersonal skills including public speaking and interacting with clients.

Associates at Bon Appetit are offered many fantastic benefits.

• Medical
• Dental
• Vision
• Life Insurance/AD
• Disability Insurance
• Retirement Plan
• Paid Time Off
• Holiday Time Off (varies by site/state)
• Associate Shopping Program
• Health and Wellness Programs
• Discount Marketplace
• Identity Theft Protection
• Pet Insurance
• Commuter Benefits
• Employee Assistance Program
• Flexible Spending Accounts (FSAs)
• Paid Parental Leave
• Personal Leave

Associates may also be eligible for paid and/or unpaid time off benefits in accordance with applicable federal, state, and local laws. For positions in Washington State, Maryland, or to be performed Remotely, click here for paid time off benefits information.

Compass Group is an equal opportunity employer. At Compass, we are committed to treating all Applicants and Associates fairly based on their abilities, achievements, and experience without regard to race, national origin, sex, age, disability, veteran status, sexual orientation, gender identity, or any other classification protected by law.

Qualified candidates must be able to perform the essential functions of this position satisfactorily with or without a reasonable accommodation. Disclaimer: this job post is not necessarily an exhaustive list of all essential responsibilities, skills, tasks, or requirements associated with this position. While this is intended to be an accurate reflection of the position posted, the Company reserves the right to modify or change the essential functions of the job based on business necessity. We will consider for employment all qualified applicants, including those with a criminal history (including relevant driving history), in a manner consistent with all applicable federal, state, and local laws.

Applications are accepted on an ongoing basis.

Bon Appetit maintains a drug-free workplace.

Req ID: 1472271

Bon Appetit

Johanna P Heidler