Digital Marketing Team Leader

TL-Digital Marketing

The TL-Digital Marketing role requires a dynamic individual with 4 to 6 years of experience in digital marketing and proficiency in MS Excel. The candidate will drive digital marketing strategies, optimize campaigns, and analyze data to enhance marketing effectiveness. This hybrid role offers the opportunity to work on impactful projects that contribute to the company’s growth and societal impact.

Responsibilities

• Develop and implement comprehensive digital marketing strategies to achieve business objectives.
• Optimize digital marketing campaigns to enhance performance and ROI.
• Analyze marketing data using MS Excel to identify trends and insights.
• Collaborate with cross-functional teams to align marketing strategies with business goals.
• Manage and oversee digital marketing channels including social media, email, and web.
• Monitor and report on the effectiveness of marketing campaigns.
• Conduct market research to identify new opportunities and consumer preferences.
• Create engaging content for digital marketing campaigns.
• Ensure brand consistency across all digital marketing channels.
• Stay updated with the latest digital marketing trends and technologies.
• Provide insights and recommendations to improve marketing strategies.
• Coordinate with external vendors and partners for marketing initiatives.
• Track and measure the success of digital marketing efforts.

Qualifications

• Possess strong analytical skills with proficiency in MS Excel.
• Demonstrate experience in online and digital marketing strategies.
• Exhibit excellent communication and collaboration skills.
• Show ability to manage multiple projects and meet deadlines.
• Have a keen eye for detail and creativity in content creation.
• Display a proactive approach to problem-solving and innovation.

What We Offer

• The chance to work with impact. Here, you're empowered to bring your biggest thinking to help our company and clients improve everyday life.
• Ownership over your career. Stay at the top of your game through our award-winning learning and development ecosystem. And when your ambitions change or we offer new opportunities, we help you pivot by providing reskilling, on-the-job learning, and guidance to find new roles that might be a better fit.
• The opportunity to thrive on a high caliber team with heart. We celebrate each other's experiences and perspectives and promote a sense of belonging through our affinity groups and diversity and inclusion initiatives.
• A comprehensive total rewards package, including a competitive salary and pension plan with matching contributions.
• Flexible health and financial benefits to support you and your eligible dependents —from day one.
• True work-life balance. Be at your best through paid time off, flexible work arrangements, volunteering opportunities, social events, and so much more.

Cognizant is one of the world’s leading professional services companies, transforming clients’ business, operating, and technology models for the digital era. Our unique industry-based, consultative approach helps clients envision, build, and run more innovative and efficient businesses. Headquartered in the U.S., Cognizant (a member of the NASDAQ-100 and one of Forbes World’s Best Employers 2024) is consistently listed among the most admired companies in the world. Learn how Cognizant helps clients lead with digital.

Cognizant is an equal opportunity employer. Your application and candidacy will not be considered based on race, color, sex, religion, creed, sexual orientation, gender identity, national origin, disability, genetic information, pregnancy, veteran status, or any other characteristic protected by federal, provincial, or local laws.

If you have a disability that requires reasonable accommodation to search for a job opening or submit an application, please email CareersNA2@cognizant.com with your request and contact information.

Language requirements vary depending on roles, but we ask that all candidates have basic English proficiency for company-wide communications purposes. For roles based in Quebec, professional English proficiency is required, as you'll deliver services to and collaborate with stakeholders outside the province who may not speak French.