Digital Marketing Junior Analyst

Digital Marketing Professional

We are seeking a skilled SME-Digital Marketing professional with 3 to 6 years of experience to join our team. The ideal candidate will have expertise in MS Excel and a strong understanding of digital marketing strategies. This hybrid role offers the opportunity to work in a dynamic environment contributing to impactful marketing campaigns that drive business growth.

Responsibilities

• Develop and implement digital marketing strategies to enhance brand visibility and engagement.
• Utilize MS Excel to analyze data and generate insights for optimizing marketing campaigns.
• Collaborate with cross-functional teams to align marketing efforts with business objectives.
• Monitor and report on the performance of digital marketing initiatives to ensure effectiveness.
• Conduct market research to identify trends and opportunities in the digital space.
• Create and manage content for various digital platforms to attract and retain target audiences.
• Optimize website and social media channels for improved user experience and engagement.
• Manage online advertising campaigns including PPC and display ads to maximize ROI.
• Stay updated with the latest digital marketing trends and technologies to maintain a competitive edge.
• Provide recommendations for improving digital marketing strategies based on data-driven insights.
• Support the development of marketing materials and presentations for internal and external stakeholders.
• Ensure compliance with industry regulations and best practices in all digital marketing activities.
• Foster a culture of continuous improvement and innovation within the marketing team.

Qualifications

• Demonstrate proficiency in MS Excel for data analysis and reporting.
• Possess a strong understanding of digital marketing principles and best practices.
• Have experience in online/digital marketing within the Hi-Tech industry is a plus.
• Exhibit excellent communication and collaboration skills.
• Show ability to work independently and as part of a team in a hybrid work model.
• Display strong problem-solving skills and attention to detail.

What We Offer

• The chance to work with impact. Here, you're empowered to bring your biggest thinking to help our company and clients improve everyday life.
• Ownership over your career. Stay at the top of your game through our award-winning learning and development ecosystem. And when your ambitions change or we offer new opportunities, we help you pivot by providing reskilling, on-the-job learning and guidance to find new roles that might be a better fit.
• The opportunity to thrive on a high caliber team with heart. We celebrate each other's experiences and perspectives and promote a sense of belonging through our affinity groups and diversity and inclusion initiatives.
• A comprehensive total rewards package. Including a competitive salary and pension plan with matching contributions.
• Flexible health and financial benefits. To support you and your eligible dependents —from day one.
• True work-life balance. Be at your best through paid time off, flexible work arrangements, volunteering opportunities, social events, and so much more.

Cognizant is one of the world's leading professional services companies, transforming clients' business, operating, and technology models for the digital era. Our unique industry-based, consultative approach helps clients envision, build, and run more innovative and efficient businesses.

Cognizant is an equal opportunity employer. Your application and candidacy will not be considered based on race, color, sex, religion, creed, sexual orientation, gender identity, national origin, disability, genetic information, pregnancy, veteran status or any other characteristic protected by federal, provincial or local laws.

If you have a disability that requires reasonable accommodation to search for a job opening or submit an application, please email CareersNA2@cognizant.com with your request and contact information.

Language requirements vary depending on roles, but we ask that all candidates have basic English proficiency for company-wide communications purposes. For roles based in Quebec, professional English proficiency is required, as you'll deliver services to and collaborate with stakeholders outside the province who may not speak French.