Marketing Manager - Retail

Marketing Leader for Retail Business

Are you ready to redefine how millions of individual investors approach the financial markets? CME Group is rapidly growing its retail business, and we're looking for an experienced marketing leader to capture the attention, trust, and business of the modern retail trader. This isn't just a marketing role; it's a strategic position to shape our product's narrative and drive mass adoption within one of the most dynamic and fastest-growing segments of the financial world.

You will be joining a world-class marketing team that thrives on innovation and collaboration while valuing autonomy and impact results. With experts from diverse backgrounds and a shared passion for excellence, you'll have the opportunity to learn, grow and make a meaningful impact in a dynamic industry.

This position will report to the Director of Retail Marketing, Americas.

What You'll Do:

Lead Retail Digital User Experience & Strategy

• Lead and define the digital experience for retail users across the company's website and mobile app.
• Collaborate with the retail team to establish desired user experience (UX) and work with the digital team to ensure successful implementation.
• Understand retail user behavior and be the overall expert on their digital experience across all global digital assets.

Drive Retail Communications & Social Media

• Develop communications strategy for how we engage the retail trader audience including email marketing and newsletters (InFOCUS daily newsletter).
• Create and execute a social media and content strategy for the retail trader.
• Work with the Retail Education and Communications/Broadcast team on ensuring the right content is used and produced for the different channel strategies.

Be the Retail Trader Expert

• Establish consistent methods to capture client intelligence and research.
• Lead interviews, surveys and other methods to capture the pulse of the retail trader as well as other intelligence across our marketplace.
• Share that intelligence across our team and key stakeholders.

Make Data-Driven Decisions

• Analyze activity performance, leverage data insights, share results, and optimize engagement to support business growth.

Innovate in a Cutting-Edge Industry

• Be a part of a team at the forefront of growing our mass market retail trader business.

Own Your Success

• You're encouraged to think outside the box and to test bold ideas. This space is rapidly evolving and we need to stay at the forefront of how to best engage and support the retail trader.

What We're Looking For:

We need a proven marketing leader with a passion for financial markets and a deep, intuitive understanding of the retail trader.

• Experience: 5+ years of marketing leadership experience, with significant time spent in FinTech, online brokerage, investment education, or a closely related field. Direct experience with derivatives, crypto and prediction markets preferred.
• Trader Mindset: You understand the vernacular, the risk tolerance and the overall unique persona of the active trader.
• Data-Driven: Proficiency in marketing analytics and a track record of using data to iterate on activities and allocate budgets effectively.
• Effective Communicator: You have excellent written and verbal communication skills, and can convey information clearly and concisely to diverse audiences.
• Passion for Trading: You're curious, adaptable and excited to learn about the evolving world of retail trading and investing.

CME Group is committed to offering a competitive total rewards package for our employees that recognizes their contributions to the business and reflects our long-term investment in their future. The pay ranges for this role based on location are: Chicago: $105,800-$176,300 New York/New Jersey: $116,300-$193,900. Actual salary offered will be dependent on a wide array of factors including but not limited to: relevant experience, skills, education and comparison to internal employees (where relevant). Our compensation program also includes an annual target bonus opportunity for all employees, as well as the opportunity to become an owner in the company through our broad-based equity program. Through our benefits program, we strive to offer flexibility, value and choice. From comprehensive health coverage, to a retirement package that includes both a 401(k) and an active pension plan, to highly competitive education reimbursement provisions, paid time off and a mental health benefit, CME Group offers a holistic benefits package for our team and their dependents.

CME Group: Where Futures are Made

CME Group is the world's leading derivatives marketplace. But who we are goes deeper than that. Here, you can impact markets worldwide. Transform industries. And build a career by shaping tomorrow. We invest in your success and you own it – all while working alongside a team of leading experts who inspire you in ways big and small. Problem solvers, difference makers, trailblazers. Those are our people. And we're looking for more.

At CME Group, we embrace our employees' unique experiences and skills to ensure that everyone's perspectives are acknowledged and valued. As an equal-opportunity employer, we consider all potential employees without regard to any protected characteristic.

Important Notice: Recruitment fraud is on the rise, with scammers using misleading promises of job offers and interviews to solicit money and personal information from job seekers. CME Group adheres to established procedures designed to maintain trust, confidence and security throughout our recruitment process. Learn more here.