✨ About The Role
- The Senior Manager, Marketing Operations will drive the development and implementation of processes and technology to enhance marketing efficiency.
- This role involves managing the marketing technology stack, ensuring seamless integration and operation of various software tools.
- The candidate will be responsible for auditing and enhancing the marketing data strategy to ensure data integrity and accessibility.
- The position requires defining and guiding the end-to-end operations of marketing email and lead scoring strategies.
- The successful candidate will analyze program and lead data to identify trends and insights that can improve conversions and increase pipeline.
âš¡ Requirements
- The ideal candidate will have 5-8 years of experience in marketing, specifically in marketing operations.
- A strong background in marketing technology and data analysis is essential for success in this role.
- The candidate should possess excellent analytical skills to translate data into actionable insights that drive business outcomes.
- Experience in managing B2B marketing and sales automation systems, particularly Marketo and Salesforce, is preferred.
- The successful individual will be a strategic thinker with a proven ability to collaborate with cross-functional teams and executive stakeholders.