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Marketing Strategy Manager - Remote Eligible

Create and implement innovative pricing strategies to expand product offerings and increase revenue
Charlotte
Senior
yesterday
Brightspeed

Brightspeed

Provides fiber and broadband internet, voice, and networking services to residential and business customers across multiple U.S. states.

4 Similar Jobs at Brightspeed

Marketing Strategy Manager

At Brightspeed, we are reimagining how people live, work, play and connect by providing fast, reliable internet connections and an awesome customer experience in twenty states throughout the Midwest and South.

Backed by funds managed by Apollo Global Management, our vision is to accelerate the upgrade of copper to fiber optic technologies, bringing faster and more reliable internet service to many rural markets traditionally underserved by broadband providers, while delivering best-in-class customer experience.

Be a part of the team that will make this vision a reality…designing and building a world class fiber network and creating a customer experience second to none.

Job Description

We have an exciting opportunity for a Marketing Strategy Manager, Pricing, to join our growing team. In this role, you will be part of the Marketing Strategy - Product, Pricing & Growth Team. Key focus will be on developing pricing strategies and expanding product offerings that drive subscriber growth and optimize revenue. You will be responsible for developing and supporting key business initiatives and partnering with internal teams to drive new products and pricing strategies. In this position you must understand the critical role pricing plays in key aspects of customer experience, customer acquisition and retention, and company revenue and profitability attainment. A fundamental part of Brightspeed's Marketing Organization, this individual will be responsible for building products and strategies that cultivate a firm understanding of customer insights, competitive intelligence, and market dynamics.

This is a tremendous opportunity to build products and strategies as Brightspeed continues to evolve into the premier internet provider in the region.

As a Marketing Strategy Manager, Pricing, your duties and responsibilities will include:

  • Develop and operationalize key offers and initiatives that align with Brightspeed's target customer experience, brand promise and business objectives
  • Identify new products offerings and design high level strategies to incorporate opportunities into current Brightspeed portfolio
  • Proactively and continuously monitor the competitive landscape, and alternative/emerging value propositions, to develop successful growth strategies and tactical moves
  • Support Marketing, Strategy, Product, Sales, and Finance to develop and deploy pricing related processes, strategies, tactics, policies, and reporting capabilities needed to achieve financial and operational goals
  • Collaborate cross-functionally to define and report metrics that support business objectives and create performance transparency for effectiveness of pricing actions and discount management activities
  • Drive strategic pricing capability across the business unit aligned to the overall product capability roadmap
  • Design or acquire tools and processes that enable agile teams to operate with speed, simplicity, accuracy, and innovation
  • Partner with Sales and Finance teams in evaluating and structuring large, complex, strategic opportunities
  • Conduct audits and analyses to ensure proper pricing management practices are in place

Qualifications

What it takes to catch our eye:

  • 7+ years of experience in pricing and/or revenue management at the leadership level
  • Directly relevant experience in ISP, Cable, or Telecom industry, in a large-scale operation, across a multi-state footprint
  • Demonstrated experience using qualitative and quantitative analysis to leverage data to make informed business decisions
  • Excellent verbal and written communication skills, including persuasive presentation to all levels of management and to external audiences
  • Superb quantitative skills, including visualization of data, proposals, and what-if analyses
  • Experience managing pricing processes with cross-functional partners
  • Ability to distill pricing and offer concepts and designs into actionable business requirements, that align with target customers' discovery and purchase paths
  • Strong organization skills and attention to detail
  • Ability to thrive in a fast-paced environment

Bonus points for:

  • Master's Degree
  • Telecom/Cable/Internet Service Provider industry experience

Additional Information

We aspire to contemporary ways of working. We are committed to being a leader in defining a new way to work because we recognize the changing mindset of today's workforce. We are opening a new, state-of-the-art corporate HQ in Charlotte, NC and our current priority is to make it a truly vibrant destination by hiring talent in the greater Charlotte area who are interested in a hybrid remote/office work arrangement. As always, however, we are also open to providing sensible remote options to talent outside of the Charlotte area. Why? Because our purpose is to reimagine how people work, learn, play and connect!

We offer competitive compensation and comprehensive benefits. Our benefits and paid time off programs reflect our underlying belief in promoting overall wellness through physical, emotional and financial health. We are committed to building a team as diverse as the customers we serve.

Diversity, equity and inclusion are at the center of our grounding belief in Being Real. When we bring our authentic selves to work, everyone is better as a result. A diverse team helps us be fierce advocates for more accessible, inclusive and high-quality internet, because we believe doing so promotes equity in the communities we serve.

Brightspeed is an Equal Opportunity Employer

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Marketing Strategy Manager - Remote Eligible
Charlotte
Marketing
About Brightspeed
Provides fiber and broadband internet, voice, and networking services to residential and business customers across multiple U.S. states.