Salesforce Platform Manager

Salesforce Platform Manager

At Booking.com, data drives our decisions. Technology is at our core. And innovation is everywhere. But our company is more than datasets, lines of code or A/B tests. We're the thrill of the first night in a new place. The excitement of the next morning. The friends you encounter. The journeys you take. The sights you see. And the memories you make. Through our products, partners and people, we make it easier for everyone to experience the world. As part of Booking Holdings, which includes brands like Priceline & Agoda, we're at the forefront of innovation and customer service in the travel industry.

The Salesforce Platform Manager at Booking.com ensures our CRM platform is a driver of innovation and value for Strategic Partnerships. You will influence the platform vision, manage planning, and lead a cross-functional team of specialists to directly improve customer satisfaction and partner engagement. This role is deeply committed to solving internal user pain points by translating complex business needs into scalable solutions within the Salesforce ecosystem.

Key Job Responsibilities and Duties:

Strategy & Delivery

• Shape platform vision, annual/quarterly plans, and long-term roadmap as Product Owner
• Lead PI planning, roadmapping, and day-to-day delivery to drive adoption and value
• Own backlog, sprint priorities, and platform governance to ensure scalable, global solutions

Data & Customer Insight

• Use data to diagnose issues, define success metrics, and optimize feature impact
• Improve speed to value, platform health, and internal NPS across Sales and Program teams
• Translate high-level business goals into clear technical requirements and action

Stakeholders & Tech

• Act as senior escalation point, managing expectations on scope, budget, and timelines
• Partner with leaders across Commercial, Operations, Tech, Marketing, and Analytics
• Bring deep Salesforce Sales/Service/Data Cloud expertise and design modern solutions (Agentforce, Conga, Copado)

Community & Leadership

• Mentor junior/medior specialists and consultants on best practices
• Coordinate cross-functional Salesforce teams, including developers and UX specialists

Qualifications & Skills:

• Required: Salesforce Certified Administrator, Platform App Builder
• 5–8+ Years of relevant experience in platform development, Product Ownership, and Salesforce ecosystems
• Strong technical background in platform development and translating tech insights into business opportunities and vice versa
• Experience acting as a Product Owner in shaping strategic platform direction and roadmaps.
• Technical depth in Salesforce ecosystems, specifically SalesCloud, ServiceCloud, and Data Cloud.
• Advanced understanding of Salesforce objects, processes, security models, and system dependencies.
• A mindset of high ownership and completing tasks end-to-end.
• Ability to work efficiently in a fast-paced, high-velocity environment.
• Strong communication and collaboration skills to manage senior stakeholder expectations.
• Experience with Agentforce, Conga, or Copado is a plus.
• Preferred Certifications: Sales Cloud or Service Cloud Consultant, and Data Cloud Consultant
• Nice-to-have: Copado certification

Benefits & Perks - Global Impact, Personal Relevance:

Booking.com's Total Rewards Philosophy is not only about compensation but also about benefits. We offer a competitive compensation and benefits package, as well unique-to-Booking.com benefits which include:

• Annual paid time off and generous paid leave scheme
• Hybrid working including flexible working arrangements, and up to 20 days per year working from abroad (home country)
• Industry leading product discounts - up to 1400 Euro per year - for yourself, including automatic Genius Level 3 status and Booking.com wallet credit

Inclusion at Booking.com:

Inclusion has been a core part of our company culture since day one. This ongoing journey starts with our very own employees, who represent over 140 nationalities and a wide range of ethnic and social backgrounds, genders and sexual orientations.

Take it from our Chief People Officer, Paulo Pisano: "At Booking.com, the diversity of our people doesn't just build an outstanding workplace, it also creates a better and more inclusive travel experience for everyone. Inclusion is at the heart of everything we do. It's a place where you can make your mark and have a real impact in travel and tech."

We ensure that colleagues with disabilities are provided the adjustments and tools they need to participate in the job application and interview process, to perform crucial job functions, and to receive other benefits and privileges of employment.

Application Process:

• Let's go places together: How we Hire
• This role does not come with relocation assistance.

The interview process:

• Recruiter Screen
• Business Interview 1
• Business Interview 2
• Final Interview

Booking.com is proud to be an equal opportunity workplace and is an affirmative action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status. We strive to move well beyond traditional equal opportunity and work to create an environment that allows everyone to thrive.

Pre-Employment Screening

If your application is successful, your personal data may be used for a pre-employment screening check by a third party as permitted by applicable law. Depending on the vacancy and applicable law, a pre-employment screening may include employment history, education and other information (such as media information) that may be necessary for determining your qualifications and suitability for the position.